SPY VIP Tony Covey MGS Posted March 25, 2015 SPY VIP Share Posted March 25, 2015 This is the first in a new video series from Nike's Training division. Given Nike's reach in the athletic world, it's almost strange that they would start with a golfer, but hey...that gives me the excuse I need to share it. Taken at surface value, the video provides some insight into Rory McIlroy's training regimen and the work he puts in off the golf course. Seeing how he's changed physically between the Covert 2.0 launch and the Vapor Iron launch, it's obvious he works hard in the gym. You can take the video for what it is, but in my opinion this two minute in nine second video does a phenomenal job of tapping into the Nike spirit. This is more Nike than anything previously associated with Nike Golf. It's so completely on message. Nothing comes for free. Greatness comes to those who put in the work. There are no shortcuts. It likely isn't going translate directly to club sales, and quite frankly, I hope the company doesn't care. This is who Nike is. More info here. MyGolfSpy is only major golf site that refuses advertising from large golf companies. With your support we can keep it that way. Donate Today Follow @GolfSpyT Subscribe to the MyGolfSpy Newsletter Link to comment Share on other sites More sharing options...
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