Would I play these wedges? No. Is there a place for them in the game? Absolutely Yes.
I like to have more fun creating shots with my wedges, but if the objective is "See ball, hit ball, get ball on green and appearances be damned", then by all means. If short game shots make one nervous, these clubs would be a godsend and take much of the fear out of the short game.
Maybe it's me, but I see the target market as folks who would buy an Alien Wedge or Hammer Driver from an infomercial. If this steers them to a manufacturer with a proven track record and product line, so much the better. Play on...
PS: If you couldn't tell by my equipment, I'm kind of old school and when I see wedges like that, my first impression is, "Somebody put a frying pan on the bottom of that wedge." But if it gets the ball on the green without anxiety, who am I to say? If it increases *your* enjoyment of the game, let it rip and have a good time.