I partially stand corrected. Now I have not had this set in my hands, but they very much look like PXG's most entry level improvement club based on offset and loft. And at $1400 dollars a set their least expensive set rivals other brands most expensive irons (TM P790 @ $1400, Callaway APex PRO @ $1300, Mizuno MP-20 @ $1300, etc) while PXG's premier sets come in at $2,800, a 2.15x increase. PXG does not make superior equipment based on MGS' own testing. Their irons don't appear in the top 5 of any of MSG most wanted Iron testing that I could find. In fact, PXG equipment only appears twice that I could see in any category (Most wanted best value, and High Swing Speed most forgiveness). This price to performance ratio, only in my opinion (which is what the OP asked for) is not cool.
But as I stated before, taking care of our military, police, fire, ems the way they do is way cool.