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Callaway Tour Notes - #1 Driver At WGC Mexico Championship Callaway is the #1 Driver Brand at the WGC Mexico Championship, and we’ve got some other great early notes on Tour this week: Callaway Is The #1 Driver Brand At WGC Mexico AND At The Puerto Rico Open It’s a big week on Tour for our drivers, as Callaway is the #1 Driver Brand at the WGC Mexico Championship, and we’re the #1 Driver Brand at the Puerto Rico Open – the other PGA Tour event being held this week. The success at the WGC is led by the popularity for our MAVRIK Drivers, and at the Puerto Rico Open there are 22 MAVRIK Driver models in play. Our MAVRIK Drivers are dominating all over the world - last Sunday two non-Callaway staffers won with the driver on the Champions Tour and Korn Ferry Tour, MAVRIK has earned two LPGA wins already, Marc Leishman won with it at Torrey Pines, and some of the best in the game like Phil Mickelson and Xander Schauffele are contending with MAVRIK in the bag. Odyssey Sweeps PGA Tour Putter Counts Odyssey is having an outstanding week as well – it’s the #1 Putter Brand at the WGC Mexico Championship with 41.7% of all putters in play – more than the #2 and #3 putter brands in the field combined. The success is led by our Stroke Lab Black Ten Putters, which continue to be an extremely popular choice on Tour. And at the Puerto Rico Open, there are 50 Odyssey Putters in play (also 41.7% of the field). Odyssey continues to have the most putter wins of any brand by far in 2020. 50% Of Chrome Soft Golf Balls In Play At WGC Have Triple Track Our Chrome Soft Triple Track family continues to make a significant impact on Tour for players like Phil Mickelson, Xander Schauffele, Francesco Molinari and Dylan Frittelli among many others, and this week 50% of our Chrome Soft Golf Balls in play at the WGC event feature Triple Track Technology. This innovation uses Vernier Hyper Acuity with the three lines on the ball to help significantly improve a player’s putting alignment.
Phil Mickelson Puts In New MAVRIK Sub Zero Driver This week, Callaway staffer Phil Mickelson is using a new MAVRIK Sub Zero Driver (9*) and he played his first tournament round with it earlier today on the European Tour. His new gamer driver has a KBS Prototype shaft, and he carded an opening round 66 to move near the top of the leaderboard. Mickelson likes how much he can control the new driver on different types of shots – he’s added more control shots with MAVRIK Sub Zero in addition to his “bomb” swing which he uses to hit his longest drives. He likes the launch and spin that he gets from this model. The MAVRIK Sub Zero features our new A.I. designed Flash Face SS20, which is engineered to promote fast ball speeds across a more expansive area in each model and loft. It also delivers a great combination of low spin & high MOI, and features two interchangeable weights to fine tune trajectory. Our MAVRIK Drivers are off to an impressive start on Tour – last week Marc Leishman won with MAVRIK at the Farmers Insurance Open, and Madelene Sagstrom earned her first LPGA Tour win with MAVRIK in the bag. Callaway is the #1 driver brand across the major worldwide Tours so far this year, and there are 26 MAVRIK driver models in play this week on the European Tour. Callaway is the #1 fairway wood brand and irons brand at the European Tour event as well, and Odyssey is the #1 Putter brand with over 56% of all putters in play! In addition to his new driver, Mickelson is using a new MAVRIK Sub Zero Fairway Wood (13.5*) this week. For the MAVRIK Fairway Woods, our new A.I. optimized Flash Face SS20 is forged from exotic materials, which are uniquely designed for each model and loft to maximize ball speed and performance.