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Bridgestone Golf UK Suspending Operations

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This is kinda surprising. The decision was made by Bridgestone Japan -- and has no connection with the US operation.  

 

Bridgestone Golf pulls plug on UK

 

 

 
 
 

Today 11:34

By Chris Jones, Editor

 

If you play a Bridgestone ball, stock up on boxes now – the Japanese company is pulling the plug on its UK operation. 

That means it will no longer sell any balls, clubs or accessories in the UK. The US operation – which includes sponsorship of PGA Tour stars like Brandt Snedeker and Matt Kuchar – will be unaffected.

The brand, which makes the popular B330 tour balls and the e series of balls, says it has taken the decision because of “prevailing market conditions, currency fluctuations and the outlook for long term sales”. 

“Despite having lifted market share in the ball sector in the last three years, it has been determined that any future investment was unsustainable,” said UK Managing Director, Steve Kettlewell. 

Brigestone Golf (UK) will stop trading on February 29.

 

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Here's another article...

 

 

Bridgestone Golf to cease trading in UK and Ireland

 

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Published on 17/12/2015
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Bridgestone Golf has announced the closure of its sales operations in the UK and Ireland from March next year, resulting in the cancellation of orders placed for delivery in 2016 that will no longer be shipped.

The subsidiary company, Bridgestone Golf UK Ltd, will cease trading on Monday 29 February 2016, just over three years after it was set up to promote sales of clubs and balls in Europe's largest golf market.

The primary reasons for the decision taken by the parent company in Japan were described as the prevailing market conditions, currency fluctuations and the outlook for long term sales.

“Despite having lifted market share in the ball sector in the last three years, it has been determined that any future investment was unsustainable,” said UK Managing Director, Steve Kettlewell.

“We can only apologise to our customers for any inconvenience that this unfortunate situation may cause and thank them for their support for the Bridgestone Golf brand over the past few years,” he added.

 

- See more at: http://golfretailing.com/news/bridgestone-golf-to-cease-trading-in-uk-and-ireland/#sthash.A3znvIUO.dpuf

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Rumor has it that the British want to bring golf back to what it was 200 years ago, so Bridgestone decided to get out now.  The featherie is coming back!  Oh goose feathers!!   :)

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