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Cleveland Golf returns to the Iron and Driver Market


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John gives a very good look into Cleveland's reentry to the iron and driver market,.

 

https://mygolfspy.com/2018-cleveland-golf-launch-hb/

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I made a post in the blog and it never showed up so I'll said it in this thread.

 

 

I'm interested in the hybrid iron concept that the Launcher HB set will provide.  I don't work the ball anyway so a nice high approach shot with these big butted irons might be the ticket.  Now the driver with the light weight shaft may or may not tickle my fancy.  I'm finding out that that light weight shafts are not suited for my  ball dispersion off the tee.  It's not a good thing when your tee shots are kin to a duck. With that said I'm thinking the Cleveland line will be a big hit for both intermediate golfers and the old guys/gals looking for some fun on the course.

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Callaway  Epic Flash 10.5 Driver
Callaway MAVRIK MAX 3 - wood
Callaway Big Bertha 2019  4 & 5 hybrid 
Tommy Armour 845 MAX 6 - GW Irons
Cleveland CBX 2 54 Degree SW
Cleveland CBX Full-Face Wedge 58 degree

Putters:
Odyssey Stroke Lab Black Big Seven Arm Lock Putter
Odyssey Triple Track 2-Ball Putter
Odyssey Triple Track 10 Putter
Cleveland Huntington Beach SOFT Premier 10.5C Putter

Utility club:  Square Strike Wedge 45 degree
aka pocket picker

 

 



 

 

 

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Glad to hear Cleveland is making strides to get back into the market w/ irons and woods.  Very interesting the target players.  I hope that it is successful.  I wonder how their marketing campaign is going to look with, what I assume, no tour players playing their woods and irons.  How do they create buzz?  Bells and whistles seem to sell clubs, adjustability is the standard.  But in all honesty I have never changed my settings even though they were changed by my fitter.  Obviously the price point is one that will work for many of us out there that are tired of seeing prices continually increase. 

 

My first driver was the hi bore, I loved that thing.  The sound off the club face was distinct.  Also played the the 3 wood hi bore too.  Very good clubs and I hope that these are just as good. 

 

All the best to Cleveland!

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:755178188_TourEdge: CBX 20o w/ ATMOS Blue 7S tipped 1"

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Will check out the hybrid for sure. My Mashie+ still hasn't been beat tho.

 

 

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Then Jesus told him, "Because you have seen me, you have believed; blessed are those who have not seen and yet have believed." John 20:29
 

WITB:

Driver:   2017 M2 
3/5 Woods:  2014 Big Bertha 
4/5 Hybrids:  Mashie+ 
Irons:  Apex CF16 6-PW w/Recoil 110
Wedges:  RTX3 MB 48/54/58
Putter:  White Hot Pro #3 w/SS 2.0
Ball: â€‹Z-Star Yellow

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I don't understand why

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In my :mizuno-small: BR-D4 Stand Bag

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:ping-small: G410 LST 14.5* Tour AD DI 7X
:srixon-small: ZU85 18* Tour AD 95X
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I had a similar reaction.  And I think I kinda conveyed my thoughts maybe not fully in the blog comments.   Perhaps they see the market for a lower priced driver without the bells and whistles from a major golf company, I'm not sure there are any more out there.    

 

I am still a bit confused on where the CBX irons will fit, a replacement for the Z355 would have made some since, but it seems Barbs says they are more similar to the Z565 and will appeal to the lower mid cap player.   Maybe price point again is the factor there, being non forged the price does seem to compete with some of the other lower price offerings out there. 

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:ping-small:  G410 FW 7 Alta CB R flex 

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:titelist-small: T100S/T200 Combo 5-7 T100S 8-P T200 TT Black Oynx R Flex

:titelist-small: SM7 54.08 F 58.12 K 

:ping-small: Heppler Tomcast 

:titelist-small: ProV1X Play number 12

 

 

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I think there is a spot for Cleveland in the iron market, I played a set of Altitudes for awhile and really enjoyed them.

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I had a similar reaction. And I think I kinda conveyed my thoughts maybe not fully in the blog comments. Perhaps they see the market for a lower priced driver without the bells and whistles from a major golf company, I'm not sure there are any more out there.

 

I am still a bit confused on where the CBX irons will fit, a replacement for the Z355 would have made some since, but it seems Barbs says they are more similar to the Z565 and will appeal to the lower mid cap player. Maybe price point again is the factor there, being non forged the price does seem to compete with some of the other lower price offerings out there.

Maybe I misspoke - the Srixon 355's are being discontinued, so you can consider these the "replacement." They do look a little more "player" than the 355's, IMO, but they're not sort of forged like the 565. My guess - and I've only hit the 4-7-PW - is that they're more forgiving than their 565's, but they don't kill you with Game Improvement looks - they're pretty understated for a GI iron.

 

The things are pretty hot, that's for sure. I was hitting a non-fit 7-iron about a club longer than my fit/pured Z 765 7-iron and was peppering the target green to the point where I'm thinking "dayum, these might have promise."

 

As is the case with GI irons, PW distance was really no different, but ain't was stupid easy to hit. The 4-iron I can't really talk about with getting physically aroused.

 

I didn't get along with the driver very well, but then again, I haven't gotten along with any driver this year- but it does go high. Ditto for the hybrid. I did particularly like the 3 wood, which is getting a trial in my bag to see how it behaves.

 

Some cutting room floor stuff, specifically regarding the adjustability -- both Brunske and Schielke agreed the general expectation for drivers these days is adjustability - but they said this particular driver is aimed at a particular golfer, and that adjustability for that time of golfer would be nothing more than a marketing bullet point. They preferred to keep the extra mass - and weight - away from the hosel area and move it further back and lower for more forgiveness and higher ball flight - longer and straighter, baby.

 

I particularly liked it when Schielke said if you're the kind of guy who likes to tinker, or you want to hit different kinds of shots, like a low fade, this driver is NOT for you. Again, think target market - recreational golfer who wants to hit it higher and farther than he has been so he can have a little more fun.

 

I have a buddy in Philly - loves to golf but just doesn't do it very often and couldn't see himself getting fit or investing a ton of money - who'd be perfect for the driver and the HB irons. He's not a great golfer, and isn't going to be. He's not going to take lessons and probably won't hit the range often, if at all. If these suckers can help him have a little more fun as he sails past 60, then I'm all for it.

 

 

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What's in the bag:
 
Driver:  Sub 70 639D - 9.5; :cleveland-small: Launcher HB Turbo; :mizuno-small: ST 190 
FW Wood: :tour-edge: Tour Edge EXS 220 - 15*; :mizuno-small: ST 180 14*
Hybrids:  PXG 0311 22
Utility Irons: :wilson_staff_small: Staff Model Utilities 18, 21, 24*;  Lynx VT Stinger - 16*
Irons::wilson_staff_small: D7 Forged; :benhogan-small:PTx Pro, :macgregor-small: VIP 1025 V-Foil MB/CB; :wilson_staff_small: Progressives (circa 1993)

Wedges:  :cleveland-small: CBX -2, :benhogan-small:Riviera 52-56-60; :wilson_staff_small: Staff Model
Putter:   :edel-golf-1:  Willamette,  :bettinardi-small: BB8,  :benhogan-small:Baby Ben

Ball: :bridgestone-small: Tour B X (2020); :srixon-small: Z-STAR XV

Stat Tracker/GPS Watch: :ShotScope:


 
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I have always been a Cleveland fan and the Launcher line was one of the best in its day.

Fujikura shafts were used for the "cleveland gold" and I still have a mint 5w Launcher that I cant replace with any HB out there. The best shot shaper Ive ever found. If these are akin to the earlier Z's they are on to something... and I for one will gladly hit them and see if they need to go in the bag. That would be my 588 stand bag.

Just saying....

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Maybe I misspoke - the Srixon 355's are being discontinued, so you can consider these the "replacement." They do look a little more "player" than the 355's, IMO, but they're not sort of forged like the 565. My guess - and I've only hit the 4-7-PW - is that they're more forgiving than their 565's, but they don't kill you with Game Improvement looks - they're pretty understated for a GI iron.

 

 

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I doubt you misspoke, it is probably a combination of my lack of comprehension and memory...ha    

 

So yes, I agree with you on both thoughts above, and as usual you explained it better than I was able to.  The pretty understated for a GI iron is probably what was throwing me off, and the fact that many people consider the 565 a GI is hard to wrap my head around, it has all the characteristics of a GI, but the looks and forged feel of a Mid players iron.   Just doesn't compute how h

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:titelist-small: T100S/T200 Combo 5-7 T100S 8-P T200 TT Black Oynx R Flex

:titelist-small: SM7 54.08 F 58.12 K 

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I am excited about the return of the launcher driver. Back in the day it was a great driver and one of my favorites. I wish that I still had that driver. I could hit it high and long. I am not sure what I replaced it with. I think it was a Taylormade that had some bells and whistles.

 

 

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Wish they'd do some classic looks. Why all the spaceship stuff? It's everywhere, and it is really irritating.

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Didn't they try that with the Cleveland Classic? Which I'm not sure of the actual numbers, but seems like it was not a success.
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:titelist-small: TSi2 16.5 FW with GD AD IZ 6 Shaft

:ping-small:  G410 FW 7 Alta CB R flex 

:ping-small: G410 Hybrid 26 degree Alta CB R Flex

:titelist-small: T100S/T200 Combo 5-7 T100S 8-P T200 TT Black Oynx R Flex

:titelist-small: SM7 54.08 F 58.12 K 

:ping-small: Heppler Tomcast 

:titelist-small: ProV1X Play number 12

 

 

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Didn't they try that with the Cleveland Classic? Which I'm not sure of the actual numbers, but seems like it was not a success.

Probably but I wasn't playing golf at that time... so I missed it all. I'll just have to dip all of my clubs from now on in acid to get rid of the paint. Haha

 

 

Sent from the Millennium Falcon...

 

- Alan

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I already play and love Cleveland RTX 588 wedges and I have two of the Huntington Beach putters--the 6C is my favorite putter I have ever used. I also play the Srixon Z565 irons, and my usual ball is the Z Star XV. Needless to say, I have become a Srixon/Cleveland guy. The one area I haven't switched is my driver, woods, and hybrids. After the good ratings the Srixon drivers got in the testing on this site and the statement from the Cleveland R&D guys that the new Launcher just goes "high and straight," I have to say I'm intrigued...

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I play the Cleveland 588 Altitude Irons and love them. If you like a high launching iron these are great. The new HB is very similar looking and should perform about the same way.

Would love to test them out, and really wanna try that driver and 3 wood.

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Probably but I wasn't playing golf at that time... so I missed it all. I'll just have to dip all of my clubs from now on in acid to get rid of the paint. Haha

 

 

Sent from the Millennium Falcon...

 

- Alan

Except for that beauty of a JPX 900 Driver, that would be a crime against nature!!

:titelist-small: TSi2 Kuro Kage 50g R Flex

:titelist-small: TSi2 16.5 FW with GD AD IZ 6 Shaft

:ping-small:  G410 FW 7 Alta CB R flex 

:ping-small: G410 Hybrid 26 degree Alta CB R Flex

:titelist-small: T100S/T200 Combo 5-7 T100S 8-P T200 TT Black Oynx R Flex

:titelist-small: SM7 54.08 F 58.12 K 

:ping-small: Heppler Tomcast 

:titelist-small: ProV1X Play number 12

 

 

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Probably but I wasn't playing golf at that time... so I missed it all. I'll just have to dip all of my clubs from now on in acid to get rid of the paint. Haha

 

 

Sent from the Millennium Falcon...

 

- Alan

 

 

81G496sxnEL._SL1500_.jpg

:titelist-small: TSi2 Kuro Kage 50g R Flex

:titelist-small: TSi2 16.5 FW with GD AD IZ 6 Shaft

:ping-small:  G410 FW 7 Alta CB R flex 

:ping-small: G410 Hybrid 26 degree Alta CB R Flex

:titelist-small: T100S/T200 Combo 5-7 T100S 8-P T200 TT Black Oynx R Flex

:titelist-small: SM7 54.08 F 58.12 K 

:ping-small: Heppler Tomcast 

:titelist-small: ProV1X Play number 12

 

 

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I'm a big fan of Cleveland products and am looking forward to the new stuff.  I've played the Classic Driver, CB Black Driver, Original Hi-Bore Driver and several of their fairways and hybrids.  Great Products.  Can't wait to try these.  

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