txgolfjunkie Posted July 15, 2020 Share Posted July 15, 2020 Most current day softer polyesters are derived from petroleum based products versus the plant based of the 70s and 80s which produced heavier, itchier clothing. The raw material cost is also going up due to the addition of new aromatics like paraxylene, which help with the stretch of the material. They are no longer taking polyester and making a shirt from it, they are adding new hydrocarbons/aromatics to the polyester for better performance = higher $$$ for raw materials. A lot goes into the price of a shirt. R&D, raw materials, overhead (salaries, office space, etc), marketing, retail space or website, etc. I know a rep with a major golf apparel line and they said a general rule of thumb is if you look at the retail price of the shirt, half goes to the manufacturer, half goes to the retailer. If you see a shirt marked down around 50%, then that retailer is desperate to get it out of their inventory. Shirts, pants, and shorts have some of the highest markups for their company. Shoes, hats and other accessories don't have quite the markup. Quote Cobra Connect 5 Competitor - Team Chad King Radspeed 10.5* w/ Hzrdus RDX Blue 60 6.5 tipped 1/2" - Peacoat/Red King Radspeed Big Tour 3 Wood w/ Hzrdus RDX Blue 70 6.5 Tipped 1/2" King Radspeed Tour 5 Wood w/ Motore X F1 70 X Flex King Utility 4 21* w/ Tensei Pro White 100 X Flex King Tour MIM Copper Irons 5-G w/ AMT White X100 Onyx King MIM Black Wedges 55* & 60* w/ AMT White X100 Onyx Spider SR Pro V1x Left Dash Lefty Link to comment Share on other sites More sharing options...
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