Pxg are they making money?

[tjyorke 19]

They have been out long enough. Anyone if they are making money ?   Tough market at their price point. 

[jlukes 12,577]

Tough Market at their price point?  I see it as the opposite.  They have actually created a market in which the other OEMs are starting to play (Titleist Concept irons, TMaG P790ti, etc)

 

[viking 93]

15 minutes ago, jlukes said:

Tough Market at their price point?  I see it as the opposite.  They have actually created a market in which the other OEMs are starting to play (Titleist Concept irons, TMaG P790ti, etc)

 

Very true look at honma etc. Lots of snobby richy richs out there.

[PMookie 11,163]

Very true look at honma etc. Lots of snobby richy richs out there.

I have a Honma driver....... Not snobby, or rich.

Also, the new TR20 irons are $1200 a set. That’s on par with Callaway, TaylorMade, Titleist, etc.

 

 

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[Jmikecpa 12,311]

I have a Honma driver....... Not snobby, or rich.

Also, the new TR20 irons are $1200 a set. That’s on par with Callaway, TaylorMade, Titleist, etc.

 

 

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I have a full PXG bag...and I would also say I am neither as well.

 

 

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[viking 93]

2 minutes ago, PMookie said:

I have a Honma driver....... Not snobby, or rich.

Also, the new TR20 irons are $1200 a set. That’s on par with Callaway, TaylorMade, Titleist, etc.

 

 

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Sorry just being sarcastic. Honma seems good except for those golf clubs that cost $20k?

$1200 a set is crazy anyway you look at it though.

[RickyBobby_PR 4,483]

2 hours ago, tjyorke said:

They have been out long enough. Anyone if they are making money ?   Tough market at their price point. 

They are making money and have been rated by inc 500 as one of the fastest growing businesses. 
 

They are in the high end niche market and there is always a market for that. Despite that they have a comparable or better market share in irons as some well know mainstream brands. Theres been a market for Miura and other high end jdm. Most don’t see it at their everyday muni and most public courses but it’s there.

As jlukes mentioned they brought enough attention with their sales that other brands have jumped on it some with some success and others maybe not as much. Titleist did it with TMB and Concpt irons. The tmb were a good driving iron and didn’t sell much in the full set and titleist moved into and went with the u500/510. The cncpt irons they make in a small batch of about 1000 sets at a premium price and sell out.  Callaway tried with the epic forged rons and to my knowledge it wasn’t that successful. We will see if they do another release for those as a replacement set or if they move on

[PMookie 11,163]

Sorry just being sarcastic. Honma seems good except for those golf clubs that cost $20k?
$1200 a set is crazy anyway you look at it though.

Those are the Beres clubs. Yeah, crazy expensive.


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[tjyorke 19]

My post was more i simply didn't know. My thoughts are if you can afford them go for it. No one should care , just like the guy playing a 10yr old driver who cares. Too many judge by clubs.  

[Rickp 19,219]

The PXG offerings are intriguing to me. I’d like to get my hands on LH demos to see if they are better for me than what I’m playing now.
I think it’s a great looking club thru the lineup.
As far as making money I believe they are.


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[RickyBobby_PR 4,483]

10 minutes ago, Rickp said:

The PXG offerings are intriguing to me. I’d like to get my hands on LH demos to see if they are better for me than what I’m playing now.
I think it’s a great looking club thru the lineup.
As far as making money I believe they are.


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The heroes program crushed the second had market prices for gen1 and gen2 after they were released. You could probably find a single club on eBay for a decent price and last time I checked $1200 was max price for a like new set. When I sold my Gen2 last year I squeaked our $1k locally for them and they only had maybe 7-8 rounds on them.

[Rickp 19,219]

The heroes program crushed the second had market prices for gen1 and gen2 after they were released. You could probably find a single club on eBay for a decent price and last time I checked $1200 was max price for a like new set. When I sold my Gen2 last year I squeaked our $1k locally for them and they only had maybe 7-8 rounds on them.

I’ve seen 2 right hand sets in the wild and they are really good looking clubs.
Putters were on sale last week for $125 then $175 but I didn’t pull the trigger.


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[RickyBobby_PR 4,483]

39 minutes ago, Rickp said:

I’ve seen 2 right hand sets in the wild and they are really good looking clubs.
Putters were on sale last week for $125 then $175 but I didn’t pull the trigger.


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I think lots of people were taking advantage of the heroes program and flipping for a small profit. They had Somme good deals on putters too including free ones with 0211 iron purchase iirc. It’s nice they are a brand that offers everything in LH but like most there aren’t many in the wild 

[LakeCowboy 27]

On 4/27/2020 at 12:54 PM, RickyBobby_PR said:

They are making money and have been rated by inc 500 as one of the fastest growing businesses. 
 

They are in the high end niche market and there is always a market for that. Despite that they have a comparable or better market share in irons as some well know mainstream brands. Theres been a market for Miura and other high end jdm. Most don’t see it at their everyday muni and most public courses but it’s there.

As jlukes mentioned they brought enough attention with their sales that other brands have jumped on it some with some success and others maybe not as much. Titleist did it with TMB and Concpt irons. The tmb were a good driving iron and didn’t sell much in the full set and titleist moved into and went with the u500/510. The cncpt irons they make in a small batch of about 1000 sets at a premium price and sell out.  Callaway tried with the epic forged rons and to my knowledge it wasn’t that successful. We will see if they do another release for those as a replacement set or if they move on

You can't throw a rock without hitting a set of PXGs at my club.  They aren't common at muni's and public courses like you said, but they are definitely all over a lot of private courses.

[Rickp 19,219]

You can't throw a rock without hitting a set of PXGs at my club.  They aren't common at muni's and public courses like you said, but they are definitely all over a lot of private courses.

Huh, interesting. Their like seeing a Unicorn in our part FL. In 4 years I’ve seen 2 sets. They are definitely easy to spot.


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[jaybeemaestro 28]

The No Putts Given Podcast said PXG were discounting up to 50% during April to boost online sales during the Coronavirus Pandemic. Would this not really annoy someone who forked out full price for an iron set pre-discount? They hiked the prices and created this niche market. It's a more exclusive brand. The problem I see is that this move will dilute that exclusivity and the people who bought these irons because they could afford them may not continue to buy them if everyone can afford them (at discounted prices). Have PXG removed the "U" in their "USP"?

I'd be interested to hear others' thoughts on this. 

Edited May 5 by jaybeemaestro

[Jmikecpa 12,311]

The No Putts Given Podcast said PXG were discounting up to 50% during April to boost online sales during the Coronavirus Pandemic. Would this not really annoy someone who forked out full price for an iron set pre-discount? They hiked the prices and created this niche market. It's a more exclusive brand. The problem I see is that this move will dilute that exclusivity and the people who bought these irons because they could afford them may not continue to buy them if everyone can afford them (at discounted prices). Have PXG removed the "U" in their "USP"?
I'd be interested to hear others' thoughts on this. 

Having been fit and bought an entire PXG bag in February the answer is no. They had full bag deals before the price cuts that were less than what the current specials are. I just for fun built my entire bag with the new pricing and without the upgraded shafts that I have and the bag that was included I was still about $600 under the current pricing. Also the pricing they have now is essentially the Heroes pricing that they always have just extended to the mass populous. If anything I think it will build some brand equity and get more people into their gear that normally would not play it.

I do agree with the podcast in that their sales model gave them a better chance to move product with most retailers closed. Also the model Ben Hogan uses and they just launched new product today that will get some traction in the coming days.


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[RickyBobby_PR 4,483]

53 minutes ago, jaybeemaestro said:

The No Putts Given Podcast said PXG were discounting up to 50% during April to boost online sales during the Coronavirus Pandemic. Would this not really annoy someone who forked out full price for an iron set pre-discount? They hiked the prices and created this niche market. It's a more exclusive brand. The problem I see is that this move will dilute that exclusivity and the people who bought these irons because they could afford them may not continue to buy them if everyone can afford them (at discounted prices). Have PXG removed the "U" in their "USP"?

I'd be interested to hear others' thoughts on this. 

Not at all. I bought Gen2 before they were out on the heroes program and wasn’t bothered by it at all.

Most people who are buying them aren’t concerned with the price they have to pay. This discount is no different than active duty, military vet or first responders getting better pricing than those without that status.

[jaybeemaestro 28]

29 minutes ago, Jmikecpa said:

Having been fit and bought an entire PXG bag in February the answer is no. They had full bag deals before the price cuts that were less than what the current specials are. I just for fun built my entire bag with the new pricing and without the upgraded shafts that I have and the bag that was included I was still about $600 under the current pricing. Also the pricing they have now is essentially the Heroes pricing that they always have just extended to the mass populous. If anything I think it will build some brand equity and get more people into their gear that normally would not play it.

I do agree with the podcast in that their sales model gave them a better chance to move product with most retailers closed. Also the model Ben Hogan uses and they just launched new product today that will get some traction in the coming days.


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OK, cool. I was just wondering. PXG does not have that big of a footprint here in the Ireland. PXG sets are few and far between (as the saying goes) this side of the Atlantic. I'd say most purchases are online. If any of the retailers have, and I can't recall seeing them, they would not be doing the "heroes" offer.

[jaybeemaestro 28]

23 minutes ago, RickyBobby_PR said:

Not at all. I bought Gen2 before they were out on the heroes program and wasn’t bothered by it at all.

Most people who are buying them aren’t concerned with the price they have to pay. This discount is no different than active duty, military vet or first responders getting better pricing than those without that status.

So essentially they were hitting the public at the "heroes" offer anyway. They seem like nice clubs. Glad you like them. Would love to try them some day but not really available here and I think I'll get fit for my next iron set.