Jump to content

Is Maxfli DTC?


hckymeyer
 Share

Is Maxfli a DTC brand for golf balls?  

44 members have voted

  1. 1. Is Maxfli DTC?

    • Yes
      16
    • No
      28


Recommended Posts

With the results of the Ball Lab quality test coming out today we have a somewhat surprising result for best quality DTC ball.  Maxfli?  I would call it a house brand for Dicks Sporting Good.  I personally see no way, shape, or form that it's considered a DTC brand, yet here it is in the winners circle.  So just curious what others think, is Maxfli DTC?

Driver: :taylormade-small: SLDR w/ Fujikura Ventus Black

3w: :taylormade-small:'16 M2 hl w/ Diamana D+ 82

5w: :cleveland-small: Launcher HB w/ HZRDUS Yellow

Hybrid: :cleveland-small: 22 deg. Launcher HB w/ HZRDUS Black

Irons: :cleveland-small: 5i - gap Launcher CBX w/ Nippon Modus 3 125

Wedges: :cleveland-small: 54 CBX & 58 Zipcore w/ Nippon Modus 3 125

Putter: :odyssey-small: Red 7s

Link to comment
Share on other sites

I said yes due to the limited market for purchasing Maxfli.   I can actually buy Vice at more retail outlets than Maxfli so do we no longer consider Vice DTC?   
 

 

  • Like 4

Driver:  :ping-small: G400 Max 9* w/ KBS Tour Driven
Fairway: :titelist-small: TS3 15* set  to 16.5* w/Project X Hzardous Smoke
Hybrids:  :titelist-small: 816H1 19* set at 18* w/KBS Tour Graphite Hybrid Prototype
                :titelist-small: 915H  21*  w/KBS Tour Graphite Hybrid Prototype
               :titelist-small: 915H 24*  w/KBS Tour Graphite Hybrid Prototype
Irons:      :honma:TR20V 6-11 w/Vizard TR20-85 Graphite
Wedge:  :callaway-small: 54-10S   :cleveland-small: 588  58-12
Putter:  :seemore-small: mFGP2

Backups:  :bobby-grace-1: 6330, :taylormade-small:TM-180, :odyssey-small: Milled Collection RSX 2, Bellum Winmore 787

 

Member:  MGS Hitsquad since 2017697979773_DSCN2368(Custom).JPG.a1a25f5e430d9eebae93c5d652cbd4b9.JPG

 

Link to comment
Share on other sites

I would say it is a DTC ball.  It's made by Dick's and they sell it directly to consumers.  Just because Dick's is a huge company compared to say Vice or something doesn't mean they aren't DTC.  

What's the main reason you think they don't qualify?  

 

Edit:  @cnosil makes a good point.  Since Vice is available at retail stores, they actually aren't being sold by the manufacturer "directly to the consumer".  They are being sold by a middle man just like the big brands.  Maxfli, as far as I know, is only available at Dick's and Golf Galaxy which are one and the same...

  • Like 2
Link to comment
Share on other sites

Calling Maxfli a DTC ball, when it's sold almost exclusively at DSG or Golf Galaxy, pretty much negates the whole premise of "direct to consumer".

Tony's tweet about DTC being an OK term for Maxfli just because Snell and Vice are also available at stores doesn't really cut it, IMHO. Snell and Vice began as companies that sold direct to consumers without a presence in big box stores. Maxfli never has. Just because those two brands have expanded their reach and availability doesn't take away from the fact that they primarily sell via their own websites and offer specific deals to those who purchase directly. 

  • Like 4

In my  :wilson_staff_small:  carry bag:
:wilson_staff_small:  D7 
:callaway-small:  GBB 3W (lofted to 4W)
:callaway-small: V-Series Heavenwood
:cobra-small: Baffler XL 5i-PW
:cleveland-small: CBX 54*
:ping-small: iWedge 58*
:cleveland-small: #10
Whatever ball I have 3 dozen of that my kids got me as a gift

Twitter: @russtopherb

 

Link to comment
Share on other sites

Pretty easy answer for me: Vice and Snell's primary distribution channel is DTC, which is a classic definition of direct to consumer.  Try to buy Maxfli balls direct? Nope - you've got to go through retail outlets like Dicks/GG and others. 

  • Like 3

Left Hand orientation

:ping-small: G410 SFT driver 

Cobra King F-9  5 wood
:ping-small:  410  Hybrids 22*, 26*

Cobra Speed Zone 6-GP/Recoil ESX 460 F3 Shafts 

:titelist-small: SM7 54* Wedge

:ping-small: Glide 3.0  60* Wedge

:odyssey-small: O Works putter
:918457628_PrecisionPro:NX9-HD

:CaddyTek: - 4 Wheel 
:footjoy-small: - too many shoes to list and so many to buy

:1590477705_SunMountain: And  BAG Boy

Golf Balls: Snell MTB-X 

2020 Official Tester :SuperSpeed: Beginning Driver Speed  - 78

2019 Official Tester :ping-small:  410 Driver

2018 Official Tester :wilson-small: C300

Link to comment
Share on other sites

1 hour ago, cnosil said:

I said yes due to the limited market for purchasing Maxfli.   I can actually buy Vice at more retail outlets than Maxfli so do we no longer consider Vice DTC?   
 

 

I was about to vote no, but this is a great point. Vice and Cut are easier to purchase than Maxfli. There's only 1 Dick's by my house, but there's 2 Targets and a Wal-Mart that are even closer. Plus Vice is also on Amazon. 

Take Dead Aim

Link to comment
Share on other sites

I think there is a lot of hair splitting going on.  What I'm hearing is that if there was a Maxfli website that you could purchase balls from then it would qualify as DTC but since that site redirects to Dick's sporting goods website, which is a major retailer, they don't qualify?  

I guess maybe my definition of DTC is different.  I interpret DTC to mean that the manufacturer sells their product directly to the consumer with out any middle man or 3rd party being involved.  It doesn't matter to me whether that sale happens primarily over the internet or in a store or if the manufacturer of the product happens to also be a retailer.  

Similarly, I still consider PXG to be a DTC brand even though they have retail locations.  

  • Like 5
Link to comment
Share on other sites

I would say yes...and no.  I would say yes in that they are DTC because they dont have the markup that some of the more mainstream brands do and they are truly DTC in the sense that they are a DSG/GG exclusive and are a house brand.

I would say no because they arent a true DTC because the balls are manufactured for DSG/GG, then sold to DSG/GG and then sold to consumers.  Its not truly direct to consumer but its certainly far better than a lot of other brands.

  • Like 1

"I suppose its better to be a master of 7 than to be vaguely familiar with 14." - Chick Evans

Whats in my Sun Mountain 2.5+ stand bag?

Woods: Tommy Armour Atomic 10.5* 

Hybrid: Mizuno MP Fli-Hi 3H

Irons: Mizuno T-Zoid True 5, 7 and 9-irons

Wedge: Mizuno S18 54* and Top Flite chipper

Putter: Mizuno Bettinardi A-02

Ball: Maxfli Tour X

Link to comment
Share on other sites

3 hours ago, ZenGolfer said:

I would say yes...and no.  I would say yes in that they are DTC because they dont have the markup that some of the more mainstream brands do and they are truly DTC in the sense that they are a DSG/GG exclusive and are a house brand.

I would say no because they arent a true DTC because the balls are manufactured for DSG/GG, then sold to DSG/GG and then sold to consumers.  Its not truly direct to consumer but its certainly far better than a lot of other brands.

If that is the criteria you're measuring by then none of the DTC brands are actually DTC.  There isn't a single one of the "mainstream" DTC companies that manufactures their own balls.  Even Taylormade doesn't yet manufacture their own balls completely as they just bought the factory that makes them for them....

  • Like 2
Link to comment
Share on other sites

In my gut I still don't see Maxfli as a DTC brand.  It just seems like one of those situations where you just know it when you see it, but have a hard time articulating the exact why.

I really did appreciate Tony's reply on Twitter though, and from that stand point it starts to make more sense.  So maybe from a strict definition of the company selling the ball is the company responsible for it being made and it's available primarily only through their channels then it could qualify as DTC.  

I just think while it may fit the definition, it's not in the spirit of what a DTC ball company started out to be.

Now get off my lawn and turn down that music!

(just kidding, come on over and let's golf/party)

  • Like 7

Driver: :taylormade-small: SLDR w/ Fujikura Ventus Black

3w: :taylormade-small:'16 M2 hl w/ Diamana D+ 82

5w: :cleveland-small: Launcher HB w/ HZRDUS Yellow

Hybrid: :cleveland-small: 22 deg. Launcher HB w/ HZRDUS Black

Irons: :cleveland-small: 5i - gap Launcher CBX w/ Nippon Modus 3 125

Wedges: :cleveland-small: 54 CBX & 58 Zipcore w/ Nippon Modus 3 125

Putter: :odyssey-small: Red 7s

Link to comment
Share on other sites

15 minutes ago, hckymeyer said:

In my gut I still don't see Maxfli as a DTC brand.  It just seems like one of those situations where you just know it when you see it, but have a hard time articulating the exact why.

I do see your point and as a golfer that has been playing for a long time, Maxfli was a major golf brand so it is hard to quantify them as DTC.  It is kind of like Hogan, the company has shifted and uses different distribution channels.
 

  I haven’t checked prices but Maybe it is because if you purchase directly from the manufacturer you get more discount than if you buy from the retailers. Meaning if I buy Snell in bulk from Snell I get savings,  if I buy from Amazon no price discount.  Even though available in other places to gain exposure, we are better off buying direct.  

  • Like 2

Driver:  :ping-small: G400 Max 9* w/ KBS Tour Driven
Fairway: :titelist-small: TS3 15* set  to 16.5* w/Project X Hzardous Smoke
Hybrids:  :titelist-small: 816H1 19* set at 18* w/KBS Tour Graphite Hybrid Prototype
                :titelist-small: 915H  21*  w/KBS Tour Graphite Hybrid Prototype
               :titelist-small: 915H 24*  w/KBS Tour Graphite Hybrid Prototype
Irons:      :honma:TR20V 6-11 w/Vizard TR20-85 Graphite
Wedge:  :callaway-small: 54-10S   :cleveland-small: 588  58-12
Putter:  :seemore-small: mFGP2

Backups:  :bobby-grace-1: 6330, :taylormade-small:TM-180, :odyssey-small: Milled Collection RSX 2, Bellum Winmore 787

 

Member:  MGS Hitsquad since 2017697979773_DSCN2368(Custom).JPG.a1a25f5e430d9eebae93c5d652cbd4b9.JPG

 

Link to comment
Share on other sites

54 minutes ago, cnosil said:

  I haven’t checked prices 

Maxfli Tour ball is 34.99 at Dicks - same price as Snell MTB-X. Note I've tried the Maxfli - but still prefer Snell. 

  • Like 1

Left Hand orientation

:ping-small: G410 SFT driver 

Cobra King F-9  5 wood
:ping-small:  410  Hybrids 22*, 26*

Cobra Speed Zone 6-GP/Recoil ESX 460 F3 Shafts 

:titelist-small: SM7 54* Wedge

:ping-small: Glide 3.0  60* Wedge

:odyssey-small: O Works putter
:918457628_PrecisionPro:NX9-HD

:CaddyTek: - 4 Wheel 
:footjoy-small: - too many shoes to list and so many to buy

:1590477705_SunMountain: And  BAG Boy

Golf Balls: Snell MTB-X 

2020 Official Tester :SuperSpeed: Beginning Driver Speed  - 78

2019 Official Tester :ping-small:  410 Driver

2018 Official Tester :wilson-small: C300

Link to comment
Share on other sites

7 minutes ago, tony@CIC said:

Maxfli Tour ball is 34.99 at Dicks - same price as Snell MTB-X. Note I've tried the Maxfli - but still prefer Snell. 

My point was the with Snell if I buy through Snell.com i get a bulk discount.  If I buy through Amazon, no bulk price discount.  I just looked and MTB-X is $49 on Amazon. Buying direct saves you money.  

  • Like 3

Driver:  :ping-small: G400 Max 9* w/ KBS Tour Driven
Fairway: :titelist-small: TS3 15* set  to 16.5* w/Project X Hzardous Smoke
Hybrids:  :titelist-small: 816H1 19* set at 18* w/KBS Tour Graphite Hybrid Prototype
                :titelist-small: 915H  21*  w/KBS Tour Graphite Hybrid Prototype
               :titelist-small: 915H 24*  w/KBS Tour Graphite Hybrid Prototype
Irons:      :honma:TR20V 6-11 w/Vizard TR20-85 Graphite
Wedge:  :callaway-small: 54-10S   :cleveland-small: 588  58-12
Putter:  :seemore-small: mFGP2

Backups:  :bobby-grace-1: 6330, :taylormade-small:TM-180, :odyssey-small: Milled Collection RSX 2, Bellum Winmore 787

 

Member:  MGS Hitsquad since 2017697979773_DSCN2368(Custom).JPG.a1a25f5e430d9eebae93c5d652cbd4b9.JPG

 

Link to comment
Share on other sites

Really? First world problems to be sure. Ironically, after years using Snell MTBs exclusively I switched to Maxfli Tours this year, I could care less what you call the distribution channel...

  • Callaway Rogue 10.5° & 3W
  • Mizuno CLK 3H 19°, JPX900 Forged 4-GW, S18 56.10, S18 60.06
  • Evnroll ER5B ER2
  • Maxfli Tour Snell MTB-Black
  • Ping Pioneer - MGI Zip Navigator AT
Link to comment
Share on other sites

FWIW, Buy Maxfli at maxfli.com ( a redirect to DSG online ), get discount on multiple boxes.  
Vice, Snell, Cut, etc.  Same thing.  At this point they really are essentially the same.  

The core difference is that Maxfli prices have to cover for the retail overhead that the others do not.

Dru - Owner, President & Janitor, Druware Software Designs

RH 18.0 Handicap in soggy Georgia 

WITB
* 1W 10.5* @ Hogan GS53 ( HZRDUS Smoke Black X-Stiff )
* 3W Hogan GS52 ( HZRDUS Smoke Black X-Stiff ) 
* 5W 18* Tailor-made AeroBurner ( Stock Stiff )
* 4I-AW @ Hogan Ft Worth
* 56 @ Cleveland RTX
* 60 @ Hogan Equalizer
* Carbon Ringo 1/4
* Snell MTB-X

 

Link to comment
Share on other sites

4 hours ago, Middler said:

, I could care less what you call the distribution channel...

My point was that Maxfli were in the DTC category for the 'Quality Awards' somewhat apples and oranges . I wonder if they weren't would Vice, Snell or others come in at number 1.? If the Maxfli's are that good - which I don't dispute,  they would have probably have taken 1st in a 'Value' category.  

Left Hand orientation

:ping-small: G410 SFT driver 

Cobra King F-9  5 wood
:ping-small:  410  Hybrids 22*, 26*

Cobra Speed Zone 6-GP/Recoil ESX 460 F3 Shafts 

:titelist-small: SM7 54* Wedge

:ping-small: Glide 3.0  60* Wedge

:odyssey-small: O Works putter
:918457628_PrecisionPro:NX9-HD

:CaddyTek: - 4 Wheel 
:footjoy-small: - too many shoes to list and so many to buy

:1590477705_SunMountain: And  BAG Boy

Golf Balls: Snell MTB-X 

2020 Official Tester :SuperSpeed: Beginning Driver Speed  - 78

2019 Official Tester :ping-small:  410 Driver

2018 Official Tester :wilson-small: C300

Link to comment
Share on other sites

4 hours ago, cnosil said:

My point was the with Snell if I buy through Snell.com i get a bulk discount.  If I buy through Amazon, no bulk price discount.  I just looked and MTB-X is $49 on Amazon. Buying direct saves you money.  

$49? 😱 WTH, why would anyone buy them on Amazon.  And yes, the bulk discounts are great and the 5 packs are back again. 

  • Like 3

Left Hand orientation

:ping-small: G410 SFT driver 

Cobra King F-9  5 wood
:ping-small:  410  Hybrids 22*, 26*

Cobra Speed Zone 6-GP/Recoil ESX 460 F3 Shafts 

:titelist-small: SM7 54* Wedge

:ping-small: Glide 3.0  60* Wedge

:odyssey-small: O Works putter
:918457628_PrecisionPro:NX9-HD

:CaddyTek: - 4 Wheel 
:footjoy-small: - too many shoes to list and so many to buy

:1590477705_SunMountain: And  BAG Boy

Golf Balls: Snell MTB-X 

2020 Official Tester :SuperSpeed: Beginning Driver Speed  - 78

2019 Official Tester :ping-small:  410 Driver

2018 Official Tester :wilson-small: C300

Link to comment
Share on other sites

1 hour ago, tony@CIC said:

$49? 😱 WTH, why would anyone buy them on Amazon.  And yes, the bulk discounts are great and the 5 packs are back again. 

People love Amazon (and my wife gets lots of deliveries from there),  but you have to look at price as often you can find things considerably cheaper elsewhere.   

  • Like 3

Driver:  :ping-small: G400 Max 9* w/ KBS Tour Driven
Fairway: :titelist-small: TS3 15* set  to 16.5* w/Project X Hzardous Smoke
Hybrids:  :titelist-small: 816H1 19* set at 18* w/KBS Tour Graphite Hybrid Prototype
                :titelist-small: 915H  21*  w/KBS Tour Graphite Hybrid Prototype
               :titelist-small: 915H 24*  w/KBS Tour Graphite Hybrid Prototype
Irons:      :honma:TR20V 6-11 w/Vizard TR20-85 Graphite
Wedge:  :callaway-small: 54-10S   :cleveland-small: 588  58-12
Putter:  :seemore-small: mFGP2

Backups:  :bobby-grace-1: 6330, :taylormade-small:TM-180, :odyssey-small: Milled Collection RSX 2, Bellum Winmore 787

 

Member:  MGS Hitsquad since 2017697979773_DSCN2368(Custom).JPG.a1a25f5e430d9eebae93c5d652cbd4b9.JPG

 

Link to comment
Share on other sites

On 11/17/2021 at 5:00 PM, tony@CIC said:

Pretty easy answer for me: Vice and Snell's primary distribution channel is DTC, which is a classic definition of direct to consumer.  Try to buy Maxfli balls direct? Nope - you've got to go through retail outlets like Dicks/GG and others. 

Recently I ordered 4 dozen Maxfli Tour yellows an$ they arrived within 2 days…..Believe that is DTC.

  • Like 1

Driver: PXG 0211 w/Evenflo Riptide CB Regular shaft 

Fairways:  Cobra King F8 3-4W(16*), 5-6W(20*) both w/Mitsubishi ck Blue regular shaft and Patriot 7W w/AccuLaunch 60 by Accuflex

Hybrid: Cobra F8 3 Hybrid(19*) w/Recoil ES regular shaft 

Irons: Wilson D7 5-PW w/Recoil 460 Regular graphite shafts 

Wedges: Cleveland RTX Zipcore(50*/54*/58*) w/True Temper Spinner Wedge steel shaft  

Putter: 33" Evnroll ER2 w/Evnroll Gravity Grip 

Bag: Vice cart bag(Black).  

Pushcart:  Caddytek 3.0 from Costco

Ball: Maxfli Tour CG & Titleist Pro V1x.

 

Link to comment
Share on other sites

1 hour ago, fozcycle said:

Recently I ordered 4 dozen Maxfli Tour yellows an$ they arrived within 2 days…..Believe that is DTC.

You take care of my relatives or ............. well you know what I'm capable of. If you think your round of 99 was bad just wait.

  • Haha 5
Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

 Share

×
×
  • Create New...