Defending champion Ben Griffin sat in the clubhouse at 11-under after a brilliant final round 65, daring the field to match him, with 54-hole leader Eric Cole still having six holes to play. Had Griffin held on, he would have become only the second player after Hogan in the tournament’s 80-year history to win back-to-back titles here. But then, like a fox coming out of the henhouse, came Russell Henley - an outcome so unlikely that not even money managers, Charles Schwab, the title sponsors, would have put money on it.

Henley’s day had been anything but straightforward. He started the final round with an eagle and a birdie to surge into contention before the Horrible Horseshoe - holes 3, 4 and 5 at Colonial, notorious for swallowing ambitions whole, did just that. He gave all three of those shots back with consecutive bogeys. Another bogey at 9 sent him to the turn at 8-under, three shots behind Cole. By the time he saved par at the 15th, the bookmakers had seen enough. Priced at 50/1 with three holes to play, his tournament, for all intents and purposes, was over.

But Henley hadn’t seen those odds. He striped his approach on 16 and drained a 16-footer for birdie. Rinse and repeat on 17 - another 16-footer for birdie. Then on 18, needing another birdie to become clubhouse leader, he knocked it to 17 feet and rolled it into the centre of the cup. Three holes. Three straight birdies. Enough to end Ben Griffin’s dreams of history and leave Cole, who had parred his way home, facing a playoff he hadn’t seen coming. And on the first extra hole, back down the 18th, Henley fired a dart to five feet and holed that too. Four consecutive birdies to close out a tournament. "Still kind of speechless about it," he said afterwards. "Hard to believe I’m sitting here."

To understand the magnitude of what Henley pulled off, it helps to know where it sits in the history of the game. Golf has its moments - but rarely like this. The PGA Tour record for consecutive birdies at the end of a tournament to win belongs to Kevin Streelman, who birdied the final seven holes at the 2014 Travelers Championship - holes 12 through 18 - to win by a single stroke. His back nine that day was 28. Henley’s four in a row places him second on that all-time list. But the context makes it arguably more remarkable: Streelman was within touching distance when his run started. Henley was three back with three to play and given up for dead by almost everyone watching. "I never stopped fighting," he said.

Golf produces Sunday charges week in, week out - but finishes of this magnitude are genuinely rare. At the 1989 PGA Championship, Payne Stewart stood five shots behind Mike Reid with three holes to play. What followed was a collapse and a coronation in equal measure - Reid bogeyed two of the last three, Stewart birdied two, and just like that, Stewart had his first major. At the 2003 B.C. Open, Stewart Cink came from nine strokes back in the final round to win in a playoff - still the largest non-major comeback in PGA Tour history. These moments lodge in the memory precisely because they don’t happen every week. When they do, they remind you why you watch until the very last putt drops.

And golf had already reminded us of this just seven days earlier. At the CJ Cup Byron Nelson, Wyndham Clark shot 11-under 60 in the final round to overtake Si Woo Kim by three and win the tournament. It was a different kind of finish - a sustained bombardment from early in the round rather than a closing blitz - but Clark became the first player in PGA Tour history to win twice with a closing 60, and it served as a timely reminder that final rounds in professional golf are rarely over before they begin. What Henley did was take that idea and condense it into three holes and a playoff. The finishing straight doesn’t get more dramatic than this.

For Henley it is his sixth career win and his first since the Arnold Palmer Invitational in March 2025. He arrived at Colonial ranked 12th in the world. He leaves it back inside the top 10, with a winner’s cheque for $1.78 million and a Sunday afternoon at Hogan’s Alley that will follow him for the rest of his career.

Two extraordinary weeks of golf, two extraordinary finishes. Whoever leads at the Memorial Tournament next week would do well to study what happened at TPC Craig Ranch and Colonial over the past fortnight. In this game, a lead means nothing until the final putt drops. Russell Henley now knows that better than anyone - four birdies in the hand, and the Leonard Trophy to go with them.

Winning a major is the peak of any sport. The whole world suddenly knows your name. All of it happens in the near hours after you sign your scorecard. And then, days, weeks later you have to go back out there and try to compete again. That transition - from being a celebrated champion back to a competing professional - is one of the trickiest in sport. But how have others before him handled it? Of the last few major champions, I believe the most appropriate comparisons are that of Xander Schaufelle, J.J Spaun, Brian Harman and Matt Fitzpatrick.

Starting with Xander Schauffele, who appears to be the exception with two major wins in one season. He won the PGA Championship at Valhalla in 2024 and came back two months later to win The Open at Royal Troon. One win unlocked another. But Xander had spent years knocking on the door at majors without converting; and when it finally opened, he was ready to kick it down.

J.J. Spaun tells the more familiar story. He won the 2025 US Open at Oakmont in extraordinary fashion (a similar putt for the ages), went straight to the Travelers Championship still half in the clouds, and then didn’t finish inside the top 20 in any of his next seven starts. He did eventually win again at the Valero Texas Open in April 2026, but the sustained push everyone expected simply didn’t materialise.

Brian Harman won The Open at Hoylake in 2023 by six shots, went home, got on his tractor, mowed the grass on his Georgia land - and maybe it was all that time spent in the rough, but it took him nearly two years and a Valero Texas Open title to win again. The Claret Jug never really became a launchpad for him.

Matt Fitzpatrick won the 2022 US Open and for a while looked like a player building something real. Then things unravelled. By April 2025 he was describing his own form as the “worst I’ve ever played” and calling his results “rubbish.” Fitzy has since recovered - ranked third in the world today - but there were two or three years where the major felt more like a ceiling than a springboard.

Which brings us back to Rai. He is 31, a world-class ball-striker by every measure, and a player who does things his own way - iron covers, two gloves, no fuss. He has won twice on the DP World Tour and once at the Wyndham Championship before Sunday. I wouldn’t call him a one-hit wonder - more someone who has always been kicking around at the right level without ever really raising his hand as a major contender, his most notable recent success before Sunday being a Par 3 contest win at Augusta. But he’s not a player who has been hammering on the door of majors for years and simply needed to convert once. The fact that his name was barely considered when Europe were putting together their Ryder Cup team discussions tells you something about where the wider world had him pegged before Sunday.

Nonetheless, he will now always be a major champion, and with the US Open next at Shinnecock Hills in June, maybe he could become the next Schauffele. Historically Shinnecock suits ball-strikers - players who can find fairways, hit greens, and make their pars. Rai did exactly that all week at Aronimink before finding another gear on Sunday. If there’s a course setup on the calendar that plays to his strengths, it might well be Shinnecock.

But the truest test isn’t the next major. It’s the week before that, and the week before that. It’s turning up at a regular Tour event with the weight of the Wanamaker on your chest and playing golf like it doesn’t mean more than it did three weeks ago. Rai looks like a player who might handle it well. He’s composed, he’s been on Tour long enough not to be starstruck by his own moment, and he is surrounded by people who understand the grind. (His wife Gaurika Bishnoi is a professional golfer.)

The scoreboard in a few weeks will tell us more about what kind of champion Aaron Rai intends to be. Will he continue to win, fade away or take 11 years to win again like a certain someone?

The pin positions have been the story. Scheffler, the world’s top-ranked player, made no effort to hide his frustration after his second-round 71, calling Friday’s locations among the most demanding he’d ever faced, including U.S. Opens and previous visits to Oakmont. “Most of the pins today were kind of absurd,” he said, flagging placements atop spines and ridges that made getting close to the hole a nightmare. Thomas and others echoed the sentiment.

Social media spent the week calling it boring and unfair. But I believe, those people are wrong.

This is what a major championship is supposed to feel like.

Through 36 holes, McNealy and Smalley sit at the top at 4-under, with 44 players packed within five shots of the lead. A logjam that reflects not a failure of leaderboard drama, but a triumph of course design. Nobody runs away from Aronimink. You earn every stroke, and the ones you give back tend to come in clusters.

The top is full of pre-tournament double digit odd names such as McNealy, Smalley and Aldrich Potgieter, but with Scheffler, Cameron Young, Justin Thomas and Ludvig Åberg sitting two back at 2-under, Moving Day might be just that.

Rory McIlroy - five back after a battling second-round 67 to rescue his week - wasn’t entirely sold on the setup. “I think when it’s as bunched as it is, it hasn’t really enabled anyone to separate themselves,” he said. “I’ve always felt like really good setups start to spread the field a bit, and not great setups sort of bring everyone together.” It’s maybe a fair point from the man trying to win the Wanamaker. But there’s a certain irony in Rory griping about the bunched leaderboard when one could argue that every reason is why his two Ryder Cup mates are very much in the picture. Pádraig Harrington (the original YouTube golfer - cheerio Bryson) is grinding away as a past champion invite, and Europe’s three-time Ryder Cup captain Luke Donald is having a quietly satisfying week whilst his counterpart Keegan Bradley, the U.S. captain, has missed the cut. (Does that make him 2-0?).

But let’s not get side tracked into talking about another playing captain for Adare Manor.

With par feeling like an achievement rather than a disappointment, this week has been a treat. The complaints about slow play and tucked pins are understandable but I believe misguided. The PGA of America hasn’t got everything right, but I think they’ve got this right. Aronimink is the test. The weekend leaderboard is packed, the golf is honest, and the drama is real.

Bring on Moving Day.

In my opinion no one does it any better than Titleist

I Know the other manufacturers have outstanding equipment but for me it is and has always been Titleist 

Thank You Titleist for World Class Equipment 

Prelude:  My initial impressions and perception of Wilson golf, were a confusing conundrum.  I knew they made excellent irons in the Wilson Staff model as well as Staff golf ball, but I also was aware of the poor and lingering perception of budget big box store clubs.  So which is it?  Budget, not very good or elite clubs.  The answer is not so simple.  Currently, it's both and has been for almost 30 years, with the department store budget box sets bringing down the overall brand.  My first golf clubs were Wilson and I remember at the time they were good and one of the big brands, but over time faded into almost obscurity whereas others like MacGregor, Spalding, etc. ceased to exist.  My curiosity piqued, this led me to do a deeper dive into the history of Wilson golf.  What I found left me, to quote my English friends, gobsmacked.  Wilson is the oldest golf brand still standing at over 100 years.   It rose from humble beginnings in the stockyards of Chicago and was named after the founder, Thomas Wilson.  It established an early and strong partnership with some of the golfing greats of the time, notably Walter Hagen and Gene Sarazen.  It then grew over several decades into utter tour dominance featuring 62 major championship wins, more than any other company. It’s a fascinating story of remarkable partnerships and innovation, decades as one of the dominant brands in golf followed by a long decline into obscurity and now a newfound resurgence. 

   Arnold Palmer, 1960 US Open win

When you read the history, those who played Wilson reads like a whose who from the golf hall of fame starting with Hagen, Sarazen, then Sam Snead, Arnold Palmer, Hogan, Irwin, Crenshaw, Faldo, Langer, Harrington and Woodland.  They have won a major in each decade since the 1920's.   Let that sink in.  Yet today, it's confusing as to their true identity.  So what happened to them?  The answer again is somewhat convoluted, essentially stemming from multiple purchases of the company to a series of poor management decisions to the rise of aggressive competitors such as Callaway, Taylormade, Titleist and Ping. 

For all of their history, their strength was their irons.  They started from hickory and forged irons to the birth of the modern blades, featuring steel shafts, matched sets, dynapower weighting shifting mass from the hosel to the hitting area and perimeter weighting. 

Then came the tour blades, the true forged muscle back design featuring ultra thin toplines, compact heads and minimal offset. They were known for their great feel, accuracy and precision, but also very little in the way of forgiveness.  Then came cavity back and game improvement designs featuring fat shafts.  It also marked a decided movement away from players only irons to mass market clubs.  After many years in the wilderness, they began to return to their players irons DNA and history.  A return to forged clubs blending traditional looks with modern technology and forgiveness.  Today we have a complete iron lineup starting with the Wilson Staff irons (MB muscle back, CB, cavity back and XB (hollow body) which were specifically designed together to be used in combination sets.  Essentially they blend the esthetics of traditional blades with modern performance technology.

    L to R: Wilson Staff MB, CB and XB

Today, they are part of Amer Sports which is owned by Anta, a Chinese sportswear manufacturer.  It consists of technical apparel, outdoor performance as well ball and racquet sports.  The dominant brands in their portfolio include Arc'teryx, Salomon, Atomic, Peak Performance and then Wilson sports and Louisville.  Within Wilson, tennis and racquet sports are the dominant players.  For Amer Sports, their main drivers of revenue/profit and crown jewel is Arc'teryx with 42%, then Soloman, Atomic at 35%.  Ball and racquet sports (Wilson + Louisville Slugger) represent 22% with racquet sports the primary driver.  Golf would represent about 3-4% of Amer's total revenue.   So, Wilson golf faces challenges competing for investment and marketing dollars.  To their credit, they have made a concerted effort, particularly since 2019 to re-energize the brand.  In the US, Wilson is the market leader in tennis, baseball, basketball and football.  When you start piecing all the pieces of the puzzle together, it now begins to make sense as to why the marketing has been somewhat limited as they have to compete internally against multiple brands and sports.  

So where are they today:  Wilson’s resurgence and comeback is real—but incomplete:

• They’ve executed an excellent strategy:
• Reclaimed heritage (forged irons)
• Built best-in-class products
• Priced intelligently
• Let performance rebuild the reputation

Right now:

Irons = legitimately elite again

Brand = still rebuilding trust , i.e. they have to rebuild the audience

It's a fascinating story.  I have documented the history of Wilson Golf in a 4 part series:

1. From the Stockyards to the Fairways https://forum.mygolfspy.com/topic/75642-wilson-staff-model-irons-2026-official-review/page/5/#findComment-1332419 
2. The Golden era – dominance  https://forum.mygolfspy.com/topic/75642-wilson-staff-model-irons-2026-official-review/page/6/#findComment-1332791 
3. Decline and Fall https://forum.mygolfspy.com/topic/75642-wilson-staff-model-irons-2026-official-review/page/7/#findComment-1333286 
4. The Rise of Wilson Golf  https://forum.mygolfspy.com/topic/75642-wilson-staff-model-irons-2026-official-review/page/8/#findComment-1334504 

From Dominant to Disappearing

Visors once ruled professional golf. In the early 1990s, they were the go-to look for elite players, worn by icons who defined the era. But as sponsorships grew and branding became more important, traditional caps took over. Logos showed better on structured hats, and slowly, the visor faded into the background.

By the mid-2010s, visor wearers were rare. For a stretch, you could go entire broadcasts without seeing one in contention on Sunday. It had gone from standard to almost extinct.

Why It’s Coming Back

Like most things in golf—and fashion—what’s old eventually becomes cool again.

Individuality in a “scripted” era
Modern tour style can feel uniform. Similar fits, similar colors, similar looks week after week. The visor cuts through that. It stands out immediately and gives players a way to separate themselves without saying a word.

Nostalgia meets modern style
Golf is leaning back into its roots. Classic silhouettes, throwback inspiration, and a bit of that “old-school country club” feel are showing up more and more. The visor fits that perfectly—it’s vintage without feeling outdated.

Player-driven influence
Today’s players have more control over how they present themselves. Instead of strictly following brand-driven looks, they’re shaping their own identity. When a few players commit to something different—and wear it well—it catches on.

The Faces of the Movement

Keith Mitchell: The Standard Bearer
Mitchell’s high-crown visor has become instantly recognizable. Paired with a clean, classic look, it gives off a throwback feel that still looks sharp in today’s game.

Beau Hossler: Quiet Consistency
Hossler doesn’t force the spotlight, but his steady commitment to the visor helps legitimize it. When multiple players wear it week in and week out, it stops being a gimmick and starts becoming a trend.

Jason Day: The Risk-Taker
Day has taken things a step further. Mixing traditional pieces with bold modern fits, he’s helped push golf fashion into new territory. The visor, in his case, becomes part of a bigger statement—one that blends old and new in a way that gets people talking.

More Than Just a Trend

The return of the visor is about more than just headwear. It reflects a shift in golf culture—away from uniformity and toward personality. Players are more willing to experiment, and fans are more open to it than ever.

What used to feel outdated now feels intentional.

Final Thought

The visor may never fully take over the PGA Tour again—but it doesn’t need to. Its comeback is about identity, confidence, and a nod to the past. And I for one, are glad its back. 

To the casual observer, the Valspar Championship at Innisbrook is a visual anomaly. There are no palm trees here, no flat horizons of sawgrass, and no neon-blue ponds. Instead, you find yourself in a forest of ancient pines and rolling elevation changes that feel more like the Carolina Sandhills than the Gulf Coast of Florida. This is the Copperhead Course, a claustrophobic, psychological gauntlet that demands more from a player’s mind than their swing. For the spectator, it is a test of stamina and strategy. To see the tournament like a local, you must understand that the real drama happens in the shadows of the trees, not just on the greens.

The Suncoast Strategy: Parking and Entry

If you follow the official signs to the tournament parking lots, you will find yourself in a logistical bottleneck. The general lots are often miles away, requiring a long, dusty shuttle ride that eats into your morning. The local move is to avoid the resort entrance entirely.

Instead, look for the independent lots along Belcher Road or the shuttle points near the local high schools. These spots often provide a much faster turnaround. If you are using a rideshare, direct your driver to the specific drop-off zone at the Klosterman Road entrance. This puts you within walking distance of the practice range and the first tee, allowing you to bypass the main gate congestion. You will save forty minutes of transit time, which is better spent watching the pros struggle with their launch angles on the range.

The 2026 Setup: A Relentless Rough

This week, the Copperhead has been groomed into its most punishing form in years. The tournament directors have grown the primary rough to a consistent three and a half inches. In the Florida humidity, that grass is thick and "sticky," meaning any player who misses a fairway is essentially playing for a bogey.

The greens are currently running at a 12.5 on the stimpmeter. On a course with this much undulation, that speed is terrifying. To appreciate the difficulty, stand behind the green at the par-four ninth. It is one of the highest points on the property. From there, you can see just how much the ball moves on those sloping surfaces. It is a clinic in defensive putting, and it is the best place to watch the world’s best players lose their composure.

The Hiker’s Shortcut: Hole 12 and 13

The crowds at Innisbrook tend to cluster around the clubhouse and the final three holes. This leaves a massive "dead zone" on the far side of the property near the 12th and 13th holes. If you want a private viewing experience, make the hike out there.

The 12th is a long, difficult par four that requires a precise draw off the tee. Because it is so far from the concessions, the gallery is thin. You can stand right at the ropes and hear the caddies discussing the wind direction. It is the most intimate golf experience on the Florida Swing. From the 12th green, you are also just a short walk from the 13th tee, a par three where you can witness the sheer velocity of the ball up close.

The Psychological Climax: The Snake Pit

The tournament is won or lost in the "Snake Pit," the three-hole stretch from 16 to 18. Most fans spend their entire afternoon at the 18th green, but the 18th is often just a survival hole. The real theater is at the 16th.

The 16th is a long par four with a terrifying water hazard guarding the entire right side. Instead of joining the mob at the green, find a spot near the tee box. You can watch the tension in the players' shoulders as they decide how much of the corner they want to cut. This week, with the wind blowing off the Gulf, that tee shot has become a coin flip. It is the most honest moment in the tournament.

The Culinary Secret: The Hops Garden

Valspar markets itself as the most colorful tournament in the world, and that theme extends to the food. While the standard concessions offer the usual fair, seek out the Hops Garden located near the 10th tee.

This area features a rotating selection of local Tampa Bay craft beers and actual local Florida cuisine. For 2026, the highlight is the blackened grouper sliders, which are a massive upgrade over the stadium hot dogs found elsewhere. It is shaded by massive oaks and offers a much-needed break from the sun. If you are looking for the signature drink, get the "Snake Bite." It is a citrus-heavy cocktail that is surprisingly potent. Just remember to ask for the insulated 2026 souvenir cup to keep the ice from melting in three minutes.

The Final Word

Innisbrook is a course that rewards the patient. The Copperhead does not give up many birdies, and the tournament is often a war of attrition. If you skip the main shuttles, find the quiet corners of the back nine, and position yourself at the start of the Snake Pit rather than the end, you will see why the pros both love and fear this place. It is not a tropical vacation; it is a tactical battle.

If you want to witness the brutality of the "Bear Trap" without succumbing to the heat or the crowds, you must abandon the standard itinerary. This is how you navigate the tournament with the precision of a local.

The Asphalt Bypass

The official tournament literature will point you toward the general lots at Dyer Park. It is a logical suggestion for the masses, but it comes with a cost measured in time and patience. The return lines for the shuttle buses on a Saturday afternoon are a study in suburban misery.

Instead, leverage the geography of the neighborhood. If you drive a Cadillac, you have already won; the brand’s sponsorship grants you priority placement closer to the gates. For everyone else, the rideshare remains the only sane move. Direct your driver to the designated drop point at 1 Ryder Cup Boulevard. You will find yourself at a secondary shuttle point that delivers you to the main gate with your dignity intact and your shoes clean. It is a ten-dollar investment that buys you an hour of your life back.

The Birdie Sanctuary

Most fans arrive and immediately migrate toward the back nine, drawn by the siren song of the water hazards. This is a tactical error. Your first stop should be the tenth hole. Recent modifications have transformed this from a grueling, narrow par four into a reachable par five. It is now the "breather" before the storm.

While the leaders are still navigating the front nine, the tenth hole offers a rare glimpse of professional golf played in an aggressive, offensive posture. You can stand within a few yards of the fairway and watch the world’s elite play for eagles. It is the most optimistic spot on the property, a sanctuary of scoring in a tournament defined by bogeys.

The Quiet Turn: Hole 9

When the humidity peaks at midday, the grandstands at the 18th hole become a pressure cooker. To find the best vantage point with the least resistance, head to the viewing area at the ninth green. This is the "hidden turn" of the Champion Course.

The ninth offers a sophisticated look at the field as they close out their first half of the day. More importantly, it provides genuine shade and a clear view of the players' faces as they prepare for the mental burden of the back nine. It is a low-traffic pocket of the course where the air feels still and the stakes feel visceral. You can see the shift in a player's eyes here; it is the moment they realize they are about to enter the Trap.

Surviving the Gauntlet

Holes 15, 16, and 17 are collectively known as the Bear Trap, and they are the heartbeat of PGA National. The 17th hole is the amphitheater of the damned, where the gallery stands ten rows deep to watch golf balls disappear into the lake.

Do not fight for a spot at the ropes here. Instead, seek out the 1909 Terrace or the open-air structures that offer elevation. If you cannot find shade, you are not watching golf; you are enduring a heat stroke. The drama at the 17th is best viewed from a height where you can see the trajectory of the ball against the wind. In Palm Beach, the wind is not a factor: it is the primary protagonist.

The Culinary Rite of Passage

Standard concession fare at any PGA event is a predictable rotation of lukewarm staples. To eat like a local, you have to look for the Little Moir’s Leftover Café outpost. Their presence in the Gardens Neighborhood is the best-kept secret on the grounds. The food is fresh, coastal, and entirely out of place in a sports venue in the best possible way.

To wash it down, bypass the light beer and find the Bushmills station. Their signature cocktail, the Lemon Good-Good, is a citrus-heavy, whiskey-based tonic that was built for this specific climate. It is refreshing, sharp, and serves as the perfect antidote to a day spent watching men lose their nerve in the water.

The Final Word

PGA National is a course that demands discipline from the players and a strategy from the fans. If you skip the shuttle buses, find the birdie opportunities at the tenth, and retreat to the shade of the ninth green, you will see the tournament as it was meant to be seen. The Cognizant Classic is not just a golf tournament; it is a test of who can stay cool while everything else is burning up.

The Parking Escape

The tournament will tell you to park at Universal Orlando and ride a shuttle bus for twenty minutes. Do not do that. It is a waste of time that leaves you at the mercy of a fixed schedule. Instead, look for the local schools or the YMCA on Apopka-Vineland Road. They often open their lots for a twenty dollar donation to their athletic programs. You get a shorter walk, your money goes to a good cause, and you can leave whenever you want without waiting in a line of three hundred people for a bus.

The Mastercard Advantage

Bay Hill is one of the few places where your wallet can actually get you a better view. If you have a Mastercard, you have access to the "Best Seats in the House" at several locations around the course. Most people walk right past these platforms because they assume they need a special corporate badge. If you show your card, you can often find a spot with a private view and actual shade. It is the easiest status upgrade on the property and it costs you nothing extra.

The Hero Shot at Hole 6

If you want to see the most exciting shot in golf, go straight to the sixth hole. This is the famous par five that wraps around a massive lake. While the crowds are thick near the green, the real drama happens at the tee box. Watch the players decide how much of the water they want to bite off. You can see the pure power of the modern game as guys try to carry their drives over three hundred yards of open water. It is the best place to witness the risk-reward style of play that defined Palmer’s career.

The Quiet Corner: Hole 14

When the noise at the 18th green becomes too much, head over to the 14th. This par three is often overlooked by the casual gallery, but it offers some of the most difficult putts on the course. You can get right up to the ropes and see the frustration on a player's face when a ball rolls thirty feet away on a green that feels like it was paved with glass. It is a high-stakes area that stays relatively calm even on Sunday afternoon.

The Only Drink That Matters

You cannot go to Bay Hill and drink a standard soda. You have to get the signature Arnold Palmer. While the classic half-lemonade and half-iced tea is the standard, look for the "Spiked" versions available at the concession stands. In 2026, the tournament introduced a high-end version made with local Florida citrus that is far better than the canned options. Make sure to get it in the souvenir cup with the umbrella logo. It is a sturdy piece of plastic that will actually survive a trip in your dishwasher when you get home.

Cracking the Lodge

The Bay Hill Club and Lodge is the inner sanctum of the tournament. During the week, it feels like a private club for the world's elite. While you usually need a room key or a membership to get inside the main dining areas, the "Arnie’s Tavern" area often feels more accessible if you look the part. Wear a classic polo and a pair of clean khakis. If you walk in like you are looking for a friend who is a member, you might find yourself sitting in the same chairs where the King used to hold court.

The Final Word

Bay Hill is a tribute to a man who hated fuss and loved the fans. If you avoid the shuttle buses and find the pockets of the course where the "real" golf happens, you will see why this remains the most important stop on the Florida swing. Use your head, save your feet, and always keep an eye out for the red cardigan.

The Parking Pivot

The PGA Tour has turned parking into a racket. By the time March rolls around, the general lots are usually gone. Resale spots can cost $80 for the privilege of leaving your car on a patch of dead grass miles from the gate. Instead of paying that tax, park at the Sawgrass Village Publix or the Target nearby. Buy a pack of gum to get a receipt and call a rideshare. For about ten dollars, you can get dropped off at the Couples Entry near ATP Boulevard. You will walk in at the 15th hole with extra cash in your pocket and none of the fatigue that comes with the shuttle bus.

The Charity ROI

While the pros chase a $25 million purse, you can walk away with a win of your own at the First Tee challenge. For a $25 donation, you get to play a game called "2 on the Green." Most people treat it as a one-time attempt, but that donation often acts as an all-day pass. If you find your rhythm on the simulator, you can easily win a dozen Titleist AVX balls. Those retail for $55 in the pro shop. By the time the leaders start their round, you have already turned a profit while helping a charity. It is a rare moment where the hustle benefits everyone involved.

The Best View on the Property

The crowds swarm the 17th Island Green to watch balls splash into the water. Let them. If you want to actually see golf, go to the hill left of the Hole 3 tee box. From that spot, you can see the driving range, the practice green, and the third hole all at once. It is a quiet pocket of the course where you can hear the sound of the club face and the reaction of the players. It is where the real fans wait while everyone else is spilling beer on the back nine.

The Midday Oasis

By mid-afternoon, the food lines near the finish are a disaster. Escape the heat and walk over to the food trucks behind the 10th hole. For some reason, this spot stays empty. You can get a taco or a drink in minutes while the rest of the crowd waits half an hour for a cold hot dog. It is the best place on the grounds to actually eat.

The Signature Souvenir

You haven't finished the experience until you have a Sawgrass Splash. It is the signature drink of the tournament for a reason. In the 2026 Florida heat, the container is as important as the cocktail. Buy the version that comes in the insulated aluminum cup. It keeps the drink cold and works as a much better souvenir than a cheap towel.

Cracking the Golden Goat

The peak of the social ladder is the Players Club, often called the "Golden Goat." It costs $11,000 to get in and the waiting list is years long. However, status here is about how you carry yourself. If you wear the right clothes and act like you have been there before, people tend to assume you belong. Network near the 17th hole and you might get invited in for a drink or find someone who can help you get your hands on exclusive merchandise that you cannot buy on a standard ticket.

The Final Word

THE PLAYERS is a marathon for the golfers, but it is a game of strategy for the fans. If you use the right tactics, the best view on the course is the one you were smart enough to find for yourself.

2025 Season Setup

·         Driver Callaway EPIC, 10.5 Fujikura Pro 62 Stiff Shaft

·         3w Callaway EPIC. Fujikura Pro 72 Stiff Shaft

·         3h Callaway EPIC, UST Mamiya Recoil ES F3 Stiff Shaft

·         4h Callaway EPIC, UST Mamiya Recoil ES F4 Stiff Shaft

·         Irons 5i – AW Srixon Z565, Nippon 850GH Stiff Shaft

·         Wedges 52°, 56° Callaway MD5

·         Putter McGregor MACTEC 36” shaft

This setup has evolved as my game is changing with age, the original iron set contains a 3i and 4i but as my swing speed has dropped, they have been discarded and replace by the hybrids. I have a 60° Callaway MD5, I used it very infrequently and when I did it usually cost me a stroke.

Through the years I’ve also been fitted and owned the original Mavrik, Epic Max Driver and 3w but have drifted back to the setup above.

Putter

Although not custom fitted I will start with the putter. I would regard myself as an average putter, conventional grip, straight back and through, lag pace. Number of putts per round varies from 26 to 34. The 26 number can be a bit misleading since usually when I’m that low then my chipping has been the main contributor i.e. chipping within 3’ to give a tap in putt. I’m always looking to be confident within 5’ and in. I have a garage full of putters that at some point have been my gamer but at the start of the season was using a McGregor MACTEC. This putter is heel weighted which (I think) helps me deliver the putter head square to the ball.

Mid-season one of my play partners turned up with the Odyssey Square 2 Square and he showed a marked improvement in his putting. Caught up in the marketing hype of the Zero Torque I went in search of a couple of demos. At the time the Square 2 Square had just come on the market and with LAB being a bit of an expensive unknown quantity, I focused on the Odyssey. In the local Pro Shop, they had several models, but all were 34” which from experience did not suit my upright putting style offering. After trying a few I wasn’t getting to the mindset that I was comfortable parting with £300. I ended up in another Pro Shop using their putting lab with a selection of Square 2 Square putters this time with 36” shafts, again not feeling the eureka moment but sitting to one side was a selection of putters one of which was the TaylorMade Tour S 38” shaft face-balanced model. After hitting half a dozen putts from 15’ of which five went in my interest was piqued. I then tried the Square 2 Square 38’ Jailbird, it didn’t have the same feel. I went away feeling more confused.

I was playing in an Open the following Saturday so had a few days to think about my findings on the way there I went to a reseller and tried both 38” putters, there was no comparison the TaylorMade Tour S 38” just felt so sweet in my hands and line and pace were perfect. Deal was done, sorted.

I used it for the first time at the Open in Gourock and had 23 putts seemed like I had found my new Gamer.

Through the Bag Fitting

You would have thought when I was willing to spend the best part of £3000 that I wouldn’t balk at paying for a fitting session. I had in my mind that I would go to a local independent fitter but after reviewing the costs my mind was wavering at £150 just for an iron fitting, it could get quite costly. I’m pretty sure if I contacted them they would have capped the cost but I ended up going a different route.

PXG Fitting 1

Around this time an email landed in my In Box it was from PXG. They were offering free fitting sessions, sign up was through the web and you could book up to a two-hour session. It was ideal, not really tried PXG but heard a lot of good things. The following week I duly arrive at the fitting centre to meet Darren.

I was really impressed with Darren and his knowledge, he started off by a conversation about my golf, my current setup, what I was looking to do. He also measured the swing weight of my current Z565 irons, asked about lie and length customisation that I play with. Next, he then went through the different PXG iron options in terms of head shape even explaining the nomenclature used in terms of iron model numbering derived from Bob Parsons military service identifications.

Irons

Using Trackman in Normalised mode and range balls we went through the normal stuff. One thing to watch out for with Trackman and probably any other system is the Normalisation. Quoting their own site.

"TrackMan normalization adjusts shot data to remove environmental variables like wind, altitude, and temperature, simulating a calm, "standard" day (e.g.,  at sea level). It calculates what the trajectory, carry, and total distance would be under these ideal conditions, assuming a premium ball is used."

We started with the 7i, hitting mine as a benchmark then going through an hour of tweaks and updates. A lot of focus was not only on distance and spin but also Land Angle anything below 40º was seen as a threshold of the ball not having enough stop into the green.

The final setup was the Gen 7 XP irons results are shown below

My initial thoughts were that I was happy with the performance of the irons, extra 5 yards with the PXG maybe more spin. Looking at the different lofts of the irons thou the 27° loft of the PXG matched more like the loft of the 6i Z565 and not the 7i

Now with the 7i selected we went on to look at gapping. He gave me a PW to hit with the same shaft which was giving good numbers, yardage around 120 with good spin.

·         Gen 7 XP Irons 6-GW

·         Lie – 2 Up // Loft – 1 weak

·         Shaft – Mitsubishi MMT 70g Reg

·         Length - 37.25

·         Weight Profile - +1 Swing Weight  

·         Grip – Lamkin Midsize

Woods/Hybrids

Darren wasn’t keen on pushing any iron below the 6i and we moved to the Black Ops hybrids

One area I discussed with him was my pertinacity to push my longer clubs to the right, this has caused me issues particularly on par 5s where at my club right is trouble and normally a re-load.

Black Ops 4 Hybrid

·         Lie – Standard

·         Shaft – Mitsubishi Tens 75 Reg

·         Length – Standard

·         Weight Profile – 10 Toe

·         Grip – Lamkin Midsize

7W

4W

·         Black Ops 4w & 7W

·         Lie – Standard

·         Shaft – Mitsubishi Tens 65 Reg

·         Length – Standard

·         Weight Profile – 7.5 Toe

·         Grip – Lamkin Midsize

Driver

·         Black Ops 10.5

·         Lie – 1.5 UP

·         Shaft – Mitsubishi Tens 55 Reg

·         Length – Standard

·         Weight Profile – 5 heel

·         Grip – Lamkin Midsize

Wedges

·         Sugar Daddy III 52 and 56 degree

·         Lie – 2 up

·         Shaft – Mitsubishi MMT 70g Reg

·         Length – (Standard) (same length on both)

·         Weight Profile - +1 Swing Weight  

·         Grip – Lamkin Midsize

PXG Fitting 1 Summary

Darren went through the quote with me discussing the club breakdown.  The prices seemed to be pretty competitive with other brands. The only outlier was the wedges, at £239/wedge compared with SM10s at £169 they were non starters.

 I came out the fitting with mixed feelings, the irons I liked the distance and the feel of them and pretty good dispersion. The gapping from the irons to the  hybrids and woods I was pretty happy with, never carried a 7w but I was hitting it pretty well. The driver I wasn't so happy with, it was giving me more 4 yards more distance but I didn't get the consistency or feel that I was happy with.

Srixon Fitting

Having played with Srixon irons for the last 8 years my next stop was a Srixon iron fitting, I was able to book this through the web and used a recommended Srixon fitting centre for 1 hour session it was £50

Initial Woods and Hybrids

Titleist Woods

Titleist Through the Bag

Hiatus

PXG Fitting 2

To be continued

Golf style is changing fast. Explore the community-first brands redefining golf attire through culture, creativity, and social impact.

Meta Keywords (SEO)

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Style With Purpose: Golf’s Community-First Movement

Satisfaction with the status quo invites chaos… and I mean that in the best way possible.

When the first Jason Day x Malbon fit dropped at The Sentry in January 2024, the golf world did a double take. Waves were made at Kapalua — and we’re not talking about the ocean.

Day’s fresh-fresh look leaned into something golf hasn’t always been comfortable with: relaxed style. A comfier fit. Less stiffness. More personality. With Malbon at the forefront, it felt like a breath of fresh air for some — and a sharp departure from tradition for others. We saw bold prints, relaxed knits, and pleated, easy pants that nodded to golf’s Golden Age.

More recently, Tommy Fleetwood dropped the Nike swoosh as his contract expired, and suddenly everyone was talking about what he’d wear next — not what Nike was doing. Then he debuted in Dubai wearing Vuori in a relaxed fit, and the reaction was immediate: Wait… what is he wearing?

And that’s exactly the point. 

These collaborations, especially with Malbon, strike a chord because they reflect where golf culture has been trending, particularly when it comes to style and fit. It’s as much about the athlete as it is the community. It’s about breaking down barriers and making the sport feel accessible to more people. This about a culture that wants more from the brands they support - and that starts with social good.

Brands are starting to acknowledge something that’s been quietly true for a while: people aren’t buying apparel or shoes only because their favorite player wears them. We’re watching style, social impact, and community bleed into the mainstream of golf fashion. That’s not to say modern athletic attire is going away… it’s not. This is just the chemistry of change doing what it does.

Right now, golf is stuck in the middle of a cultural intersection: hypebeasts, sneakerheads, trendsetters, and traditionalists all sharing the same fairways. And it’s the current generation of pros and fans pushing this shift toward comfort, style, and broader appeal.

The look may not be for everyone and that’s never been more obvious but that’s the point. It can be for everyone. In the age of influence, it has never been more okay to wear what makes you comfortable and what makes you feel more connected to the sport, your community, and your identity.

For the last few years, there’s been a quiet movement led by a subculture of golfers who want more from the game and more from what they wear. A move away from big-market brands like Nike, Adidas, Under Armour, and Puma (to name a few) that are built for the “athlete.” In their place: smaller, grassroots brands with a community-first mentality, fueled by creativity, storytelling, and social impact.

That’s the secret sauce.

Below are a few of the brands and the people behind them that have made a real imprint on growing the game through creativity, community, and impact. Who knows maybe this list helps you find your next community.

Devereux Golf

“We’re building a movement. A fresh wave of golf culture driven by style, storytelling, and community.”

Devereux Golf, based in Tempe, AZ, was founded by Robert and Will Brunner, two brothers with a shared goal of building a golf brand rooted in storytelling, fashion, and performance. What they created became bigger than apparel: a movement anchored by community, impact, and innovation that brings people closer to the game.

Devereux balances performance with timeless looks and iconic branding, while challenging the status quo of “the way things are.” Add in collaborations with brands "Johnny Walker" - Devereux Golf brings the Arizona heat every time.

Eastside Golf

“We want to inspire the culture, promote diversity, and continue to be authentic.”

Eastside Golf was founded by Olajuwon Ajanaku and Earl Cooper in Atlanta. In an effort to break barriers, make golf more inclusive, and create opportunity for underprivileged youth, Ajanaku built a movement designed to inspire a broad audience through impact, awareness and authenticity.

Eastside is more than the sum of its parts. It’s community-driven, grounded in accessibility, diversity, and self-empowerment and backed by the values and character needed to create real change. Recognizing that change can’t happen alone, Eastside is a true pioneer of meaningful impact while rocking the iconic Swingman logo. Through collaborations with some of the top names in sports like the NBA, MLB, Nike, Jordan Brand and Mitchell & Ness and launching social impact movements like "1961 Project" and teeing it up with the Chris Paul Foundation and HBCUs, Eastside Golf is jotting down advocacy and impact on their scorecard.

Manors Golf

“We’ve become so obsessed with perfect scores, we’ve forgotten that fundamentally golf should be about having fun. That the worst scorecards don’t mark the people we meet or the experiences we share.”

Across the pond, Manors Golf was founded in London by a group that believed designs rooted in heritage and tradition could thrive in a modern world obsessed with competition — and not enough fun.

In a landscape dominated by equipment changes, new technology, and constant promises to help you “play better than ever,” Manors brings balance: history, social identity, and style. That heritage is woven into contemporary drops of sport and leisurewear alike, imagined through their collaborations with brands like Reebok.

Manors is characterized by exploration. It’s not about what’s written on the scorecard — it’s about the company you keep, the experiences you share, and the emotional connection to the game.

Students

“Students began as a brand rooted in culture, community, and creativity.”

You should already know about Students. If you don’t, you’d better study up.

Students is a California-based brand founded by Michael Huynh, and it’s a textbook example of how this game keeps teaching us — no matter how long we’ve been playing. Golf is a constant lesson in patience. We chase the highs and survive the lows. Students embraces that truth and weaves it into everything they do.

This is a community-first brand designed for amateurs and veterans alike — for anyone who understands that golf is a test, and the only way through is to keep showing up.

There’s beauty in the madness, and at Students it’s shaped by the pursuit of happiness — echoed through every drop. The youthful energy poured into their designs creates an aesthetic that doesn’t conform. Like collaborations with Reebok,  speaks to the individual, with streetwear-inspired looks built for on and off the course.

Trap Golf

“Sharing the great game of golf through art, design, and culture to promote full inclusivity.”

If there’s a brand on this list that deserves all the attention, it’s Trap Golf.

This Atlanta-born brand, founded by Aaron Munn, keeps ATL at its core. Built on culture and inclusivity, Trap Golf has identity stitched into every detail. Backed by the support of Wayne Birch and Roger Steele, Trap has grown into a brand of the people — and it takes no concessions.

This is the intersection of “Golf,” “Hip Hop,” and “Art,” with a whole lot of Georgia love poured into it. This is about connecting future generations to the game and the community.

Trap is known for iconic branding, taglines like “Golf is Dope,” homages to rap legends like Kanye West, and collaborations with Black-owned labels like Bridgeforth — plus work with HBCU communities, including Jackson State University. Trap Golf is breaking down barriers for communities who are just as integral to growing the game as anyone else.

Aaron Munn and Trap Golf have the volume turned up on the boombox — and it’s best we wake up and listen.

Metalwood Studio

“We look to engage with our visitors by creating a nostalgic wormhole via a collection that includes vintage-inspired clothing, accessories, and golf equipment.”

Metalwood brings a 90s vibe to lifestyle golf apparel. Founded by Cole Young (formerly a marketer with Malbon Golf), Metalwood isn’t a brand born from competition — it’s born from a desire to scratch an itch.

As anyone who’s stepped into the Metalwood Studio in La Brea, CA can tell you: this is bigger than clothing. With featured collabs like FootJoy, this is for the golf hypebeasts.

Their style is bold and iconic, paying homage to the edgy feel of the late 1990s and early 2000s. Metalwood lives in what makes lifestyle brands so unique: the ability to stay current while pulling the past forward.

There may not be a better brand blending off-course attitude with on-course appeal. This isn’t your average golf brand — it’s for people who ride a skateboard as much as they swing a driver. This is for the trendsetters.

Forden Golf

“Born out of a passion for golf's elegance and the vibrant energy of street culture, Forden Golf was founded to break traditional molds in golf fashion.”

Founded by Chad Gurman, Forden Golf is fashion-forward and unapologetic. This brand is about making a statement — and not asking permission.

Trade in your poly-blend performance polo for an oversized heavyweight tee. Swap your 10” short for a 5” cotton gym short.

One of the foundations of Forden is blending functionality with contemporary appeal. This is a true lifestyle brand that doesn’t take concessions just to feel content, showcased by collabs with brands like Quiet Golf. When we talk about a brand that elevates from tee to green, this is one of them.

Gumtree Golf & Nature Club

“I hope the products and people you find here help you feel more connected to nature, yourself, and of course, the game.”

Founded by Karsten Jurkschat, Gumtree Golf & Nature Club calls Brooklyn, NY home and carries one of the most unique aesthetics in the game. Gumtree is more than a golf brand. It’s a reminder to stop and smell the roses after you tee off.

From quilted headcovers and one-of-a-kind apparel to sustainable products inspired by nature, Gumtree operates on a different level. From clothing to accessories made from quilting and tent materials to events and expeditions, Gumtree has it all.

Mixing eco-friendly materials with a deep connection to the outdoors, Gumtree keeps “connection” in its binocular scope creating clothing and accessories that work on and off the course. Golf is an outdoor sport, and Gumtree feels like the first brand that truly designs with that truth at the center.

Jain Golf

“Jain goes beyond just apparel for the course; it’s about fostering a connection to the sport even when you’re not golfing.”

Jain is one of the most vibrant golf brands out there, and that’s by design.

Founder Chris Hovsepian set out to break the mold, and what Jain has become is not just a golf lifestyle brand — it’s an interactive, community-driven deep dive into what makes golf fun: the experience of being together.

Jain also has one of the best mascots in the space: a globe in a bucket hat. Think: if Malbon had a Saturday morning cartoon protagonist. That character lives across their apparel, goods, and marketing, acting as a connection point for what elevates the brand - even in collaborations with brands like Sugarloaf Social Club.

Jain feels crafted for the whole family — a thoughtful approach that results in refined yet explorative, modern goods that make everyone feel comfortable on and off the course.

Sugarloaf Social Club

“There is truly no rhyme or reason to what we do. Whimsy steers the ship and ‘Play or Perish’ is the motto.”

When Ian Gilley and the team at Sugarloaf Social Club set out to make their mark in the golf world, they created one of the most unique creative agencies in the sport. What started as a golf trip has grown into a collective — a social following that doesn’t care what tee box you play from.

From creative collaborations with brands like Jain and Students to hallmarks like Tito’s, SSC is one of the more recognizable names on this list and a true trailblazer in golf’s social space.

Quality goods for quality people — which speaks to the vast majority of us. After all, we play or perish one way or another.

Public Drip

“So here’s to the municipal gems and big city tracks, honor boxes, open gates, parking lot recaps, and the growing community being formed along the way.”

Founded by Neil Tan, Public Drip is for the everyday people.

Blending streetwear, golf, and fashion, Public Drip brings bold energy while keeping real performance in the mix. Rooted in Brooklyn, NY, this brand is a nod to the collective — a community without boundaries, playing 18 and recapping life with friends in the parking lot afterward.

Public Drip keeps inclusivity and connection at its core. This isn’t apologizing for wearing a heavyweight hoodie over a polo with a pleated pant. This is about being inspired by traditional attire while staying locked into a progressive, functional feel.

Full Wedge Golf

“We believe golf should be fun no matter what the course throws at you and we create golf apparel that represents that.”

Launched in 2019, Full Wedge is a Toronto-born Canadian brand that keeps things loose on and off the course. Driven by a desire to be more than a traditional golf brand, Full Wedge has grown into a heavyweight in its own right.

With a portfolio of polos featuring fun designs, extremely comfortable hoodies, sweaters, and hats to accessorize, Full Wedge blends on-course performance with off-course style. Featuring unique collabs with social impact NGO's like Movember, Full Wedge is moving needle in the name of social good.

The main draw is the movement away from the ordinary and the embrace of a culture that says: we might shoot 100, but at least we’ll look good doing it.

Fiori Golf

“We want to provide golfers with apparel they’re proud to wear, and that represents both their personal style and a healthy departure from the apparel of golf’s past.”

Started by Anthony Wagner, this California-based brand has blossomed into a fresh take for golfers looking to develop personal style on the course. Fiori sews Italian roots into the upbringings of West Coast surf culture.

Fiori feels like the Italian breeze on the first hole of a tee time you’ve been waiting for and not caring where the ball ends up.

With its distinctive flower logo, woven through hats, tees, sweaters, and accessories, the brand is built on quality that feels generational. That floral branding is the thesis: becoming a master of your own identity and having fun while you do it. After all, their motto is "Evolving, Grounded, Alive".

The 19th Hole

What we’re witnessing isn’t just a style shift, it’s a social impact shift.

For decades, golf attire was about uniformity. You dressed the part of a traditional golfer. Now, there is a generation dressing the part to stand out and own a sense of belonging to somewhere that feels authentic to you.

These brands understand something the sport is still catching up to: community drives culture, and culture drives growth. When people feel connected, the impact is tangible and lasting.

The pleats, the oversized tees, the quilted headcovers, the bold logos, these are not just aesthetic choices. These are signals to the golf world that the status quo is changing. That it’s becoming more expressive, more inclusive and more human.

Traditionalists may call it chaos, unprofessional or messy. But, somewhere in the middle lies the truth... this is what makes culture and community so dynamic. So ever-changing.

Because at its best, golf has always been about more than scorecards. It’s about shared rounds. Post-round parking lot conversations. The people we build around the game. So wear what you want - in this author's opinion, as long as it doesn't include jeans, we're good.

And if what we wear helps more people feel like they belong in that conversation, then this isn’t a trend.

It’s a social movement rooted in golf.

01 09 26

You are correct. Try this: 

So for me? This was a cool find today- I just tried this for myself: So saddle up and try this - maybe it helps, maybe I'm just yapping. Either way, here goes my sumptin-sumptin in reply.

You mentioned Ernie Els, Freddie Couples, and Jake Knapp. Okay, great analogy to consider when it comes to the driver and, quite possibly, all golf clubs' swing speed and tempo.

J, take your Driver out, swing it back and forth a few times to feel the swing tempo. Say Ernie on the back swing (TAKEAWAY), and at the top of your backswing, start the (DOWNSWING) follow-through by saying Els on the down swing, Ernie backswing  Els downswing. That's my best rendition of my Newton Driver swing tempo. Hell, it works, Friggin Genius! This may actually work with all driver shaft tempos, too!

Now, do the same, saying Freddie back, transition pause at the top, then start downswing with Couples. Backswing takes just a split second longer, right? Oh, I can't wait to try this on the course! 

Then Jake Knapp: oooh, it's a bit quicker, (think Long Drive quick) that said, quicker motion from back swing to downswing. Precisely Watson!

Can you sense the difference between the 3? Saying Freddie Couples IMO in my/your takeaway and downswing is the most effective training I can think of, using words (or in this case study/model: golfer names) as swing thoughts in swing tempo training. Upon 10-20 dry swings, Ernie Els is actually my swing tempo. (I'd prefer Freddie Couples, so I'll practice this by saying that) But Ernie Els is my most comparable tempo; it's what I have. You try it, and let me know if that helps! Or what say you? 
I simply can't imagine saying Seve Ballesteros (meaning crossbowman) in Spanish, but maybe that's a bit too much history, and for another time perhaps. 

The sentence that started it all. Well, this did not necessarily begin my deep dive into Chat GPT last year. It was a prompt asking GPT for a song about "Narwhals in Socks". It was wildly entertaining and made the kids giggle, so that was one fun start. Eventually it started taking on a few more prompts around psychology research papers and understanding objective vs subjective measures in data.

It was not until I came across The Otto Phlex Journey by @azstu324 that I started wondering how a whippy shaft may help with my driver and the possibilities of finding a cheaper alternative that may still serve the purpose. I loved the thought of the AutoFlex after watching a few YouTube videos featuring the shaft and its alternates due to my affinity for softer, easier to load shafts. After going through the thread, I decided to try my luck with the Graphalloy ProLaunchBlue in A flex. To avoid diving into a rabbit hole of how the shaft performed, let's just stipulate that it worked very well and left me wanting even more. As I dug into the thread even deeper, I realized there are many more shafts that were mentioned but became confusing for me as I was not sure what I needed or wanted.

I did not immediately seek A.I for help nor did it become a thought. I started fighting with my golf swing overall with a severe cut starting to develop with my irons. I did find an app for my phone that used "A.I" to analyze my swing after taking a few dry swings in front of my phone's camera. It honestly helped quite a bit to point out a few mistakes I was making such as flipping and swinging with a heavy out to in path. I was intrigued with how A.I was finding its way into the golf landscape and how it helped point out a few issues my swing was going through, something I could not get in front of a mirror or just watching myself.

My Issues With Coaching or Fitting With a Human

At this point, I feel it's fair to address the question probably beginning to brew in many readers minds by now...why don't I just do all of this in person? Why don't I just go get fitted for a shaft instead of a blind spend or get real coaching? Two words, too far. I live in an incorporated mining town, one which is owned by the mines in eastern Arizona. My nearest golf shop or selection of club pros are at least a 3-hour drive away. What would cost just the session for most includes fuel, food, and possibly a hotel for my situation. If and when I get to try out some clubs or shop for golf needs, it usually comes when our household travels overnight for appointments, department store runs, or just for fun when the weekend comes. In between the scheduled goals for the trip, I may get a chance to check out a golf shop of sorts. To set up an hour or two is almost impossible with all we try and squeeze in all we need to do before the trek back home.

When I found it easiest to take my hacks was when I traveled for work. I would have to stay in Phoenix for a few days to a week for visits to "the hub". Once I was out for the day, it was game on. 2nd Swing is one of my favorites to check out clubs and get a feel for different shafts, but this did not become a real thing until I started diving into A.I. fitting for myself.

If A.I. Swing Analysis Helped, Can a ChatBot?

The ProLaunch Blue worked pretty well. Me being the tinkerer that I am, I wanted to try something else. Maybe something else in the world could work much like the PLB but with more stability? I did not feel like spending a large amount of time digging and researching different sites to find an answer. I needed something to do that for me and I knew the exact something that can do that for me. One question still plagued my mind as I looked to my GPT app on my phone and that was if something like this could be reliable. The only way to find out was to ask it and see what pops up. Just a simple prompt, let's see what happens, and if I am not impressed, we can always move on. No harm done with a simple prompt.

Right away, the chatbot was quick to remind me that the AutoFlex contains "KHT" or Korea Hidden Technology so finding exact specs or flex profiles may not be spot on. That being noted, it provided 5 different shafts that the bot "felt close" to what the AutoFlex could do for my need.

Aside from Aldila, I had not heard anything about the other options presented. As I started to dig deeper, I found that the Bassara E was the most viable pickup to try next since I found it cheap and some of the other shafts mentioned were just too much for my budget at the time.

March 12, 2025 is when my 2nd purchase arrived, only 2 months removed from the initial ProLaunch purchase. Could the chatbot have suggested a better shaft than that with actual swings and testimony from other spies? There was only one way to find out, and I was excited to do so.

PLB (left) vs Bassara (right) - Data collected March 22, 2025

I was so proud with how close I was able to replicate my swing for both shafts and thankfully both shafts performed as I hoped they would. I was more floored at how easily I accomplished more ball speed from the Bassara shaft with one mph lower swing speed, slightly better launch angle, slightly lower landing angle, which lead to longer carry and total distance with just about the same dispersion. What truly stands out in this data is the angle of attack. From a 9º with the PLB to just short of a 4º angle with the Bassara was wildly significant in not only strike confidence but the stable feel alone was justified in the data. So far, A.I. takes a one to zero lead.

A Small Win Turned Into a Long Journey

If I could summarize how successful my A.I journey in 2025 was for my game and my needs, I do not feel like it would do justice for the story and all that came from it. That is why I hope to make this a 4 part blog around what happened in 2025. AutoFlex like performance was just the tip of the iceberg compared to what depths I went with ChatGPT and everything I needed or wanted to happen with my bag. The great iron identity crisis and solving the long game puzzle later took precedence once I got the hang of prompting and asking targeted questions. Over time the app started to learn more about what I wanted and how my swing works. As it learned more, I felt it got better at determining what the best course of action was based on the subject at hand. With this newfound power, I started to not only question the irons I had in the bag but also started to question shaft choices and if the shaft choices combined with certain heads worked best.

It got messy, so this is why I hope a segmented series based on my journey will help truly deliver how A.I transformed this once 15 handicap to a now 11 with a bag I would have never imagined I would have built with shafts I have either never heard of or would have neither considered. Not once in all of this did human insight other than my own get me to where we stand today. This may not work for everyone, yet I feel with the right thoughts, with the right prompts, and the right mindset, you may find enough from my experience to maybe give this newfound self-fit a try.

Part II - The Great Iron Dilemma

March of 2025. I entered the Club Championship (CC) for the first time ever as a member of 5+ years at Mt Graham GC in Safford, AZ. It was not the best of weather but was still a chance to see where I sit with the other members. I honestly felt I was in the top half and could hang with the big dawgs…. boy was I wrong. At the end of the two rounds, I sat near the bottom after posting a 91 and 98. I can’t blame weather, but I did learn I needed to account for the wet conditions. My pitches and chips ran out way more than I expected due to reduced spin off the wedges. Good lesson to remember going forward and understanding the importance of wet condition performance.

The blowup at the CC was the first stake in the heart. What really drove the frustration home was the poor showing at a match play event with the same association. The slump continued with poor ball striking via heavy cuts and shortened distances. I lost my first match 9 and 8, only to follow up the next day in the consolation bracket with a 7 and 6. I was not sure what to do anymore nor how or why I was doing what I was doing but something needed to happen.

GPT to the Rescue??

With driver starting to come into its own, it was time to look at my irons. At the time, I was playing the PXG 0317T 7-GW setup and absolutely loved them. Yet, there were times I absolutely despised the lack of help when I had an off day. That is not to say the clubs are bad but are more honest about my club path and ball contact.  Was it the iron I needed to swap? Was it my swing that needed to change? GPT helped before, so what can come from this mess I am in? It was time to get some swings via Awesome Golf with the R10 and send the data to GPT.

According to GPT, the 0317T showed solid ball speed and playable distance. The delivery was shallow and spin was too low with face-to-path numbers hinting at the left miss. There was head potential, but my swing was not allowing the 0317T to unlock completely. Looking at the ellipse alone already tells me why my cutty day was so bad as there is a huge discrepancy between those cuts to the right and well struck shots that bring my draw into play.

A New Challenger Has Arrived!

Again, the mention of Maltby here in the MGS forums sounded like something I wanted to try to see if a more forgiving and highly regarded club can help outside of swing tweaks. Knowing what I know with GPT at this point and adding a new club to test against would help add more context to my  needs aside from what I am doing with the current gamers. As much as I love the PXG brand and its support for Veterans such as myself, maybe I was letting this inherent bias cloud my needs in the golf game.

The TS3 arrived along with a set of Modus 115 shafts I got on the cheap to swap out the Steel Fiber i95 R Private Reserve shafts that came stock with the 0317Ts. It was time to get to work. I first put the 7i SF shaft on the Maltby head to get a good baseline of the TS3 against the data I had already collected with the PXG 7i and same shaft. Feel wise, OMG, the TS3 is legit. Banger after banger, I was starting to feel like clubhead was already the answer. Still, we are here to get objective data and see if the head really does outperform my 0317T with the same shaft or even with the now Modus setup on the PXG heads.

TS3 vs PXG 0317T

Time for GPT to Make the Mother Lovin' Chimichangas

The eye test alone told me all I had to know, but I wanted GPT to have a shot at deciphering the data and letting me know what is going on. I asked "How do the PXG 0317T and Maltby TS3 compare?". A simple prompt yet it produced as I thought... and some!

After all the number crunching was complete, GPT had summarized that the 0317T showed some good traits such as speed, respectable carry, and enough forgiveness to stay in the fight today, but the TS3 produced more controlled launch, spin, tighter carry/lateral dispersion despite the heavy cut and pull in the metrics, and overall much more dependable stopping power.

4 more sessions with GPT and the TS3 head against the PXG set was enough to warrant a full-blown purchase of the Maltby TS3 heads on April 17th of 2025. I had seen enough and GPT kept begging me to just call the damn battle already because the TS3 just had a much higher ceiling than the 0317T heads had at the time and where my game was at. It was brutally honest with me because I asked it to be. This is something to keep in mind when prompting GPT in seeking objective data and decisions. I cannot let my obvious love for PXG cloud its judgement even though I reluctantly kept testing in hopes the PXG set would win. The decision to move on to a Maltby TS3 6-PW setup came easier with the release of the DBM heads. A decision I would both love and dread going forward with GPT at the same time...

Chux13 and the Multiverse of Shaft Madness

Like Pringles, once you prompt, you just can't stop. The TS3 heads were working wonders for me but I made the mistake every gear junkie eventually makes: "Which shaft is best for my setup?" This was a prompt asked in the hopes it would consider only the i95 and Modus 120's I had in hand. BIG mistake not being more clear or concise on what I wanted. Instead, GPT glazed over my data in the chat and produced a myriad of shafts I had either never considered or even heard of. Suddenly, it was not about whether a shot looked good, but rather was the shaft too light, too heavy, too soft, too stout, smooth enough, too spinny, not enough spin....I opened up pandoras box in the worst of ways and my mind went nuts with the possibilities. Graphite versus steel, heavy or light, whippy or stout, the next battle was about to rage on and thankfully GPT would be there with me to sort through the data and eventually keep me in check.

Part III, The Great Shaft Debate

Tariff on used golf clubs? Yup, a 15% tariff is levied against used golf clubs costing more than $800, imported from Japan. Now it gets interesting because 15% of $899 is $134 - not $243! Shipping a set of clubs from CA to FL only costs about $110.  Something rotten in the state of Denmark!

The U.S. Harmonized Tariff site was down, so I wasn't able to investigate further, but it seems apparent that this retailer may be taking liberties with "new regulations". 

Caveat emperator!

Introduction: A golf ball fitting can absolutely be worthwhile, but how much benefit will depend upon a number of factors.  It will depend on your current game, how consistent your swing is and what kind of fitting you do (in-person vs. online).  In person fitting is the much preferable option, but finding a fitter that actually offers a golf ball fitting is becoming increasingly rare.  As I was told once, we don’t sell golf balls, so they may only have a limited selection of balls and its really does not generate a lot of profit and demand is low.  So, for most, that leaves on line fitting.  Of the on line fitting options, Ping’s Ballnamic ( https://www.ballfitting.com ) is the best available, however, there is a cost associated with it and to get the best results, it is recommended you enter actual launch monitor data (i.e. not estimates).  It does make the online fitting much more accurate and essentially provides you a very good short list to start from.  Overall, on line fitting can provide excellent choices, you really do still need to test the balls on a launch monitor/on course to determine which ball is in fact best for you in a variety of playing conditions.  

You  

  Eeny Meeny Miny Moe, which one do I choose?

Pros: Why a golf ball fitting makes sense: It can optimize performance for your swing allowing you to gain distance off the tee, improve control on your approach shots with a more predictable trajectory, land angle and spin.  It will take into consideration feel preferences (soft vs. firm) particularly as it applies to the short game and putting.  An in-person fitting is data driven using launch monitor data (TrackMan, GCQuad, etc.) to measure launch, spin, and carry differences between models.  A properly fit ball can lead to better dispersion, improved distance control, and more stopping power, which can translate to lower scores, especially in the important 100 yards and in. 

You might be surprised that sometimes a premium or “tour” ball isn’t always the best fit for your swing dynamics.  I know as my very first ball fitting at the old TXG determined the Taylormade Project A ball was the best for me.  Not the Titleist ProV1x, TM TP5X or other premium balls.  I gained 5 extra yards on my wedges with good spin and saved money to boot.

Cons to a ball fitting:  It can be expensive costing anywhere from $75 - $150 for in person fitting.  Online fitting using Ping’s Ballnamic the cost can vary depending upon if you select 1, ($15) 3 ($29) or 5 ($39) fittings.  There are many excellent balls now available on the market and the differences between balls maybe actually be very small and there are slight nuances between all balls.  If the fitting is at a big box store, it may not always be impartial or neutral in that certain brands may be promoted at the expense of others.

So who would it benefit: You are a mid handicap player or better with a relatively consistent swing.  You play on a regular basis and care about optimizing distance, spin, feel and control with the aim of improving your scoring.

Which golf ball do I play with:   The consumer has a myriad of choices from very inexpensive two piece balls to tour level premium balls.  So it could be, the ones the pro’s play like Titleist ProV1, the one on sale, the best value balls, the one I found in the bushes or the gently used/recycled balls. Don’t laugh, I’ve found many good ProV1’s in the bushes which I have happily reused.

Where do I start:  There are a couple of excellent resources such as MyGolfSpy ( https://mygolfspy.com/buyers-guides/golf-balls/2025-golf-ball-test/ ) and Todays-Golfer ( https://www.todays-golfer.com/equipment/best/golf-balls-robot-tested/ ) that perform thorough golf ball testing using robots.  But, it ultimately starts with the question of what am I looking for in a ball, whether it be ultimate distance, best spin, best distance control, etc.  It could be the best around greens on balls with a good land angle and good spin, that stop quickly, rather than run off the back of the green.   Or it could be a balance of good distance and spin.  So a number of factors come into play when selecting a ball.  

What do I value most in a ball:   For me, It’s is performance on and around the greens.  How it feels off the putter face, but more importantly I value good spin and sufficient height, the ability to check up quickly or stop and hold the green.  It also needs to be consistent as it relates to carry distance, i.e. I need to hit my distances, i.e. little in the way of fliers or coming up short  I am willing to sacrifice a yard or two on drives provided it gives me the performance around the greens

On course,  two balls currently fit that mantra for me, Bridgestone Tour B XS and the Srixon ZStar Diamond ball.  Both a touch shorter with the driver but great spin and performance around the greens.  The other thing I love is being able to get a good ball for me when its on sale. But what does the data show. 

Results: Actual Ball fitting – the first time I tried it 6+ years ago, I was sceptical.  I’ve done wedge, putter, iron, driver, fairway woods/hybrids fits. As well as gapping and yardage checks, but ball fitting?.  Initially, that was a big no as at the time, I didn’t see the benefit of spending $75 only to have them tell me a ball I would typically use and find on sale anyways.  However, curiosity got the better of me and I booked a fitting.  So I went into TXG with an open mind and after testing with wedge, 7 iron and driver.  The key differentiator are the wedges where you will see the biggest difference, then the 7 iron and finally small differences with the driver.  I was impressed by the differences you could see by trying different balls.  I came out with the recommendation for the Project A ball by TaylorMade.  Honestly, I didn’t see that coming.  It was 4-5 yards longer with the wedge with good spin.  Moreover, this wound up saving me money as it was less expensive than the Titleist and Callaway balls which I had been playing at the time.  What surprised me was the while balls such as the Titleist PRoV1x and TM TP5x were good, neither made the final cut in my ball testing/fitting journey.  The next year, as my swing continued to improve I came out with the recommendations for the Mizuno RB Tour X ball.  Definitely didn’t see that coming.  Very underated, but good ball, with good spin around the green, but the cover was how should I put this charitably, not so good.  You could barely make it through one round before it had to be discarded.  Then with the Pandemic, everything closed and all that was available was online.  My fitter recommended I try the Ping Ballnamic site ( www.ballfitting.com ).  So I entered the basic information, paid my $39.95 and the recommendations were Srixon Z star XV, Callaway Chrome Soft X or X LS and Bridgestone tour B X.  Hey, where did Titleist and TM go.  I was intrigued and played the year with all 3 balls.  For Bridgestone, I opted using the tour B XS ball on the recommendation of my fitter.  I wound up playing the most with the Srixon, primarily because I could find it more often on sale than Callaway or Bridgestone.  There were subtle differences between the balls on course.  For greenside spin and control, I preferred the Bridgestone.  For driving and putting, I preferred the Callaway, especially with the Triple track model as it allowed for great alignment on the greens. Then I got smart and stocked up on balls over the winter when they went on sale. 

Ping Ballnamic results: This subsequent year I did the fitting with Ping again, although this time entering my launch monitor data and the recommendations were as follows: Titleist ProV1x, Callaway Chrome Soft X or X LS Bridgestone tour B X and Srixon Z star XV.  In the table below are the Ballnamic recommendations by year.  Balls highlighted in green are ones I played with regularly and liked.  But I discovered a few things.  The algorithm can be very sensitive to the type of ball you indicate you play and the corresponding launch monitor data.  In my first attempt, I listed the Srixon Zstar XV, one time I indicated the Titleist RCT ball as my current ball and the corresponding launch monitor data.  That resulted in an all Titleist ball recommendation.  In my last and current recommnedation, I indicated I play a variety of balls, which is true, rather than indicating one ball in particular.  The other area of confusion for me, was do I enter the ball I usually play or the ball I used to obtain the launch monitor data which is used for the recommendations.  So while the recommendations are very good, it still requires on course testing to verify if in fact that its the ball for you. 

My latest recommendations from Ballnamic

Summary:  I am still a big proponent of in person fitting and this would be my preferred choice.  It is definitely very helpful.  For online fitting, the Ballnamic site provides very good data driven recommendations and a good short list to start from.  What I have discovered over time, is that I can play a number of balls with good results.  There are some slight nuances between balls.  If I want more spin, short game emphasis, I lean towards the Bridgestone Tour B XS or Srixon Z star diamond ball.  If I want more distance, I lean to the Maxfli Tour X or Callaway Tour X ball and I like the Triple track to line up putts.  For all around good balls, the Srixon Zstar XV, Titleist ProV1x, Maxfli Tour X.  For best value, I stock up on the various balls over the winter when there are good sales.  Overall, on line fitting can provide excellent choices, you really do still need to test the balls on a launch monitor/on course to determine which ball is in fact best for you in a variety of playing conditions.

Ball Fitting, Critical Factors to Success:

1. Start from the Green and Work Back to the Tee.  The majority (~ 70%) of strokes are made from 100 yards and in.  As a result, many strokes may be lost on or around the green, and the differences in golf ball performance (spin, feel, and control) are most pronounced in the short game.  Your wedges and putter are often your key determinators.

• Prioritize Short Game Control: The ball you choose should perform the way you want it to on chips, pitches, and putts. Can you get the ball to stop quickly on approach shots? Do you like the feel and sound off the putter face?
• Wedge Shots (50-100 Yards): Test how different balls spin and land from scoring distances. This is where the premium balls with a urethane cover typically provides the superior control needed by most  golfers.

2.  Decide what matters most to your game:

• Distance: Do you want to maximize carry or total distance with driver/other clubs.
• Spin control: Improve wedge performance or reduce excess spin off irons.
• Feel: Prefer softer or firmer impact.
• Consistency: Tighten dispersion or flight pattern.

3.  Use launch monitor data to input clubhead and ball speed, launch, spin, carry distance, etc

4.       Do not become overly fixated on selecting a ball solely on your swing speed or desired compression.  While speed does impact the selection, a good fitting is impacted by finding a ball’s flight and spin properties that best suit your swing across the bag.

5.       On course testing to verify and confirm selections.  i.e. Does it perform in windy or soft conditions as you expected.  Track your performance over time using Arccos, Shotscope or other similar data capture.

I wish MyGolfSpy does a study, Senior, Light, Ladies MARKED on shafts Really Whippy

Stefano Mule

Meta Keywords
Ask Echo 2025 ST-LOCK, golf bag review, hybrid golf bag, best golf bags 2025, 14-way divider golf bag, golf bags for simulators, Ask Echo golf bag, cart stand hybrid golf bag

Above: The Ask Echo 2025 ST-LOCK bag mounted on a push cart during testing.

Review Disclosure
This review was conducted over a 3-month testing period. Ask Echo provided the bag for testing, but had no influence over the content or conclusions. I offered to return the bag after the review period, but they encouraged me to keep it or donate it to a local youth golf center. I thought that was a generous and thoughtful gesture. 

First Impressions
The Ask Echo 2025 ST-LOCK Mecha 14 Way makes a strong initial impression. The bag feels solidly built, using quality materials that strike a premium tone without relying on leather. It has a clean, minimalist look, with the exception of some prominent branding. If you prefer understated gear, the logos may feel excessive. That said, the functional details are promising from the outset.

Build Quality & Materials
This bag feels dependable in every way. Zippers are smooth and secure. Stitching is clean. The fabric has a refined, slightly textured feel. A highlight is the magnetic pocket that also zips, which is a rare and useful combo. For a nylon bag at this price, it punches above its weight on quality.

Score: 8.1/10

Top Divider System & Club Management
The 14-way divider system minimizes club chatter even without engaging the locking mechanism. But the top can feel tight, especially with midsize or jumbo grips. Clubs often tangle when inserting or removing them.
Also worth noting: club sensors like Arccos, Garmin, or Shot Scope may not pair well here. The channels are not wide enough at the base, causing snagging or jamming when clubs are equipped with sensors. I had one of my Garmin sensors get stuck in the grip mechanism at the bottom of the bag. 

Score: 7.2/10

Cart & Stand Performance
This is a true hybrid bag, but it is better for carrying or using on a riding cart than on a push cart. It shifts more than I would like on my push cart, even when secured. Carried or strapped to a power cart, it is excellent. It is well-balanced and comfortable to move.
A big plus: it is great for simulator use. Whether at home or in a commercial bay, the base is stable and the footprint compact. It stands up well with or without the kick stands, does not tip, and is easy to work with during sim sessions.

Score: 7.3/10

Storage & Pockets
Storage is a strong point. The layout is logical, the pockets are well-placed, and there is a mix of zippered, magnetic, cooler-lined, and garment compartments.
A detail I really appreciated is the dedicated spot for the rain cover. It is easy to find, stow, and access, which is something many bags overlook. The magnetic rangefinder pocket is another win, providing fast access without sacrificing security.

Score: 7.8/10

Design & Branding
Styling is sharp and the 'Mecha' aesthetic gives the bag some personality without feeling overdone. The silhouette is modern and well-balanced.
Branding, however, is heavy. Multiple Ask Echo logos appear throughout, which may be too much for players who prefer a more minimal look. But if you like your gear to stand out visually, this bag delivers.

Score: 7.1/10

Final Verdict
The Ask Echo 2025 ST-LOCK Mecha 14 Way is a well-made hybrid golf bag with strong design sensibility, premium materials, and useful features. It thrives as a carry or cart bag, and works surprisingly well in simulators.

Downsides? A slightly cramped top layout for players using jumbo grips or sensors, and less-than-perfect performance on push carts. The branding may also be too loud for some.
Still, this is a thoughtfully engineered bag and an easy recommendation for the right golfer.

A Note on Pricing & Value
I chose not to include a value or price assessment in this review because I believe that aspect is highly subjective. What feels like a solid investment to one golfer might be a stretch for another. That said, the build quality is undeniably strong, and the materials and features are in line with other bags I’ve tested in this price range. If I were buying this bag myself, I’d definitely be on the lookout for a discount code or seasonal promotion to sweeten the deal.

Above: Views of the 14-way divider system loaded with clubs in both side and top views. Tight spacing can be a challenge for midsize grips or club sensors.

But this round was different. Mike had picked up my book, The B-Flight Champion’s Guide to Golf, just the week before. He told me on the first tee that a tip in the opening chapters really stuck with him:

"You are not defined by your worst round of golf."

It didn’t take long for that tip to be tested.

On the third hole—a long par 4 that doglegs right—Mike hit a drive that started straight, then veered right, fading faster than he expected. We all watched the ball disappear over the rise, somewhere near the tree line. When we got up there, no ball.

We looked for it, of course. Kicked the rough with our feet, peered under shrubs, retraced our steps. Nothing. Interestingly, the old Mike—the one from just a week ago—would’ve been fuming. He’d be muttering about wasted strokes, slamming a club or two, and carrying that frustration like a weight the rest of the round.

But this time, he stopped, took a breath, and said with a grin, “Well, I guess lost the ball, but, I didn't lose my mind.”

That little reframe, borrowed straight from the book, changed everything. Instead of grumbling, he dropped another ball just outside the red stake, played on, and actually laughed about it. “I’ve been beating myself up over stuff like this for years,” he admitted as we walked down the fairway. “No wonder I stopped having fun out here.”

Something shifted after that. His shoulders relaxed. His swing tempo smoothed out. He was in a good way. 

And wouldn’t you know it? His game improved.

He started finding fairways, hitting greens, and stringing together a few pars. More importantly, he was smiling again. By the back nine, he was cracking jokes, soaking up the sunshine, and even cheering on the rest of us when we hit good shots.

The lost ball didn’t define his round—it actually became the turning point.

By the time we shook hands on 18, Mike’s grin was wider than I’d seen in months. “That little mindset shift made all the difference,” he said. “Best I’ve felt on the course in a long time. And I still can’t believe it started with just one sentence from your book.”

That’s the thing about golf: it’s not just about mechanics, swing planes, or grip pressure. Those matter, of course. But so much of this game lives between your ears. When you learn how to reset after a mistake, laugh off a lost ball, and remind yourself that one shot doesn’t define you—it frees you to actually enjoy the round. And funny enough, when you’re enjoying it, your scores tend to improve too.

Mike’s experience is proof. Golf doesn’t have to be a battle against yourself. It can be a game you look forward to again, one where even the bad breaks become opportunities to reset, smile, and play on.

The B-Flight Champion’s Guide to Golf is not about the perfect grip, or adding 20 yards to your drives. It’s about the mental game—the part that helps you prepare to play your best each day, find joy in the pursuit of excellence, and actually have more fun out there.

It worked for Mike. It can work for you too.

Be sure to check it out.

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My wife had purchased their workout shoes in the past  but, I had no idea they jumped into the golf shoe business.  

No Bull claims their shoe is 100% waterproof (gortex) and you can wear it on numerous ground conditions.   They claim the sole is removable and the laces are reflective as well. 

I agree with their statement as my feet were dry after playing several rounds in them.   When I first tried them on I knew there would be no need to break them in as they were extremely comfortable.  

Aesthetics
7.5/10

I know I shouldn’t complain because they were free, but I’m not a flashy guy on the course. I like to keep my wardrobe pretty normal nothing flamboyant like the old “Macho Man.” These shoes definitely grab attention. That said, I do like the floral pattern, and after checking out other color options on their site, I think I would’ve been much happier with the white version.

I also appreciate that they kept the No Bull branding on the bottom of the shoe, incorporating it into the floral print. The bottom looks great and isn’t just a solid color, which is a nice touch.

https://www.nobullproject.com/products/mens-putting-green-azalea-ripstop-golf-shoe

Feel

The Ripstop had zero break-in time for me. They felt like a familiar, favorite pair of shoes right out of the box. No Bull made these shoes comfortable and light, with no break in period needed. They also feature a rubber outline along the inner sole edge, which helped keep my foot stable. I noticed zero movement while hitting shots. I wasn’t expecting this feature, but it turned out to be a great bonus.

Performance

They’re lightweight, waterproof, and the spikes didn’t feel too hard when walking. I also own a pair of spikeless golf shoes from another brand, and I prefer the feel of the No Bull pair. These didn’t leave visible marks on the green, unlike my other shoes. I have a wide foot and can confirm there’s enough room for my size 13, which is always a concern.

Conclusion

No Bull exceeded my expectations with these spikeless golf shoes. The only change I’d make is to improve breathability a bit. Still, I really appreciate the waterproof design, rubber insole, and the no break in time. When I’m in the market for another pair of golf shoes, I’ll definitely see what No Bull has to offer.

Here’s the spec:

Loft / Lie / Toe Hang:

Loft: ~3°

Lie: 72° (common for Square 2 Square Cruiser)

Toe Hang: 90° Up (face‑balanced).

Specification

Square 2 Square Jailbird Cruiser

Head Weight

380 g

Length

38″ (17″ grip)

Shaft

SL 140 Stroke Lab steel

Shaft Alignment

Center‑shafted with forward press

Insert

Ai‑ONE aluminum + White Hot urethane

Ai Window )Panlite polymer)

Finish: Navy blue PVD

Alignment Aid: Versa and 3 dots

Loft: 3°

Lie: 72°

Toe Hang: (face balanced)

Interchangeable weights

Aesthetics
The Jailbird S2S immediately grabs attention with its bold black and white Versa stripes and three dot alignment system. For me, the stripes are the real standout they make lining up putts simple and reliable.

Feel and Sound
The AI-One insert gives the putter a soft, responsive feel, helping deliver consistent ball speeds across the face. The sound is muted, and it’s easy to sense exactly where you’ve struck the ball   

Performance
I switched to the Jailbird S2S after years with a Scotty blade, where my confidence had completely disappeared. This putter provided the stability and reassurance I needed. My stroke feels more repeatable, I’m leaving myself closer to the hole, and those dreaded comeback putts no longer feel intimidating.

Conclusion
Like any new club, the Jailbird S2S took some adjustment. Initially, it felt a bit light, but that was easily solved with lead tape and could also be addressed by adjusting the weights. Now, the AI insert feels buttery smooth, and the design encourages a steady, consistent stroke. Most importantly, it’s brought confidence back to my putting. Even when I miss, I’m rarely left with more than a short, stress free second putt. If you’re struggling on the greens, this putter is absolutely worth a look it might just surprise you.

Two fly fishing golfers decide to make a mid May trip to  West Virginia and decided to go to Elk Springs Fly Fishing resort which they had seen on TV shows. As it were, they took along two novice fisherman who, like my buddy were good, good, low handicap golfers with me being the only hack in the group. 

The golf idea is to play around of golf at Snowshoe mountain/Raven Golf course which is close to Elk Springs.

Drive on Thursday, Play golf Friday May 12th and fish that afternoon, Sat and Sunday morning. Leave to drive home Sunday afternoon. The weather for the drive over was delightful, 70's and clear as a bell. Wake up for golf on Friday and it's raining in the valley so we gather up the rain gear and head up to the mountain.

We arrived at the course about 8:00 or so for our 8:30 Tee time. We were the only car in the lot, but it's early , and it's raining. We troop into the pro shop and the fellow behind the counter asks if he can help us as he's futzing around with the computer and some paperwork.

We inform him we are here for our tee time and he looks across the counter and says "Tee Time?" He looks at his book and says , "yep someone made you a tee time!"

"Well today is the first day we've opened for the season, the snow just melted a couple days ago, it's been raining for two days. They haven't mowed anything yet, just trying to get it dry enough, are you sure you want to play?"

Since we had lugged our clubs all the way to WVA we said yes, the guy gave us a very healthy discount and we were the first golfers on the course that year.

Word of warning- don't take a slicing hacker to a mountain course with relatively narrow fairways and lots of up hill holes and of course cart path only as the cart would be hub deep on any hole.

Balls plugging in the swamp like fairways, no role even on the down hill holes, green slow due to all the rain and melted snow.

Thank god there was lots of beer and the fishing was fun!

_____________________

Ok, Back to weird things at the course;

A speed golfer, (i didn't know there was such a thing even though we have to dentists who have the first tee time every Wednesday, and walk 18 in 2.5 hours),  comes in and asks if he can get out in front of the first tee time .

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A Junior golfer comes into the pro shop late one evening and asks if he can use a phone charger, his phone died and he can't unlock his mom's Tesla without his phone!

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Did a mom lie to the Pro that her son was 16 and had a driver's license so he could drive a cart on the round she was paying for, but not accompanying him?

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One of our regular golfers did this and since i just heard the story finally after a couple years, i have to bust his balls about it when he shows up.

Seems, he lit his cigar, and threw the torch lighter in the cart while he left to do something, the torch was still on/lit and must have been on a towel of something, and burned the car to the ground!  The course mechanic reports that there wasn't much left and the little there was went in the parts bin.

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All the recent rain has created some interesting occurrences.

Recently a golfer cam in and asked for a rain check for the back 9 as it rained on him as he played all 9....

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We have a par three where the condos are really close to the property on the right side.

One of the condo owners, has a very nice deck off the elevated upper level and put a seating are under it with a nice big screen TV. The TV is on the green side of the under deck area.

I guess he called in and asked for the Pro and explained that some golfer shanked one into the area and smashed the tv. I was in the pro shop when the Pro was relating the story and that he told the condo owner, "No that's not possible, no one could shank a ball like that into your TV". All of the staff in there looked at each other as he said that and two or three of us said "Oh Yes we could!" He's forgotten what we true hacks are capable of.

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We have a nice par 5 that has a dog leg out about 200 yds from the tee. The hole is about 480 from the white tees.

The area to the right from about 160 out to 190 or so is a "do not mow" waste area. It actually was a pond many years ago.

Someone lining up a shot from inside that area can get to the fairway and cut off some distance to compensate for the crappy drive. A good golfer can reach the yard of the last house along the left side of the hole which is still 140/150 from the green.

Well, the folks in that house hate golfers, golf balls and everything to do with golf. They had a ball hit the house, may have broken a window and stopped the golfers in the fairway. One guy admitted his ball went in the yard, didn't know if it broke anything but gave them his phone number. Well, the owner called the number, probably misdialed and when it didn't work, called the police. Police were waiting at the turn (homeowner recorded the cart #) questioned the golfer and compared the phone number, which was accurately given to homeowner) & told the guy he was in no trouble but if he broke the window, to call his home owners ins.

These folks should never own a home on a golf course, this has been going on for years.

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