What can I say, I'm an old man (69) and old habits die hard. Have played Titleist for decades. Velocity for several years, Pro V1x the last 3; extra spin has made a big difference from 100 yards in. I'm very brand loyal until I encounter something demonstrably better. Our pro sells Pro Vs for $38 at the end of each season and I usually buy 5 or 6 dozen then.