SPY VIP Tony Covey MGS Posted June 30, 2014 SPY VIP Share Posted June 30, 2014 It's reasonable to say that Sergio Garcia hasn't always been the most popular PGA Tour player to ever step foot on the famed Black course at New York's Bethpage state park. He's been heckled mercilessly basically every time he steps foot on the course, and that includes two US Open appearances (2002 and 2009), but thanks to a cool little TaylorMade promotion, Garcia could find his name rising up the popularity list. The short of it is that Garcia walked on to the driving range just like you or I would. As word spread and a crowd gathered he hit a few balls (again, probably just like you or I would), before grabbing a megaphone and announcing that everyone present was about to get fit for a new SLDR Driver. But wait...there's more. TaylorMade also provided a true PGA Tour experience on the first tee (which probably helped give the golfers a sense of what Sergio faces). Golfers were greeted by a gallery, cameras, quiet signs, and even a starter who announced them on the first tee. Cool (though disappointing from my media guy perspective), this wasn't your average TaylorMade dog and pony show. Rather than put on a media spectacle, TaylorMade wanted to make this unannounced event a bit more organic. I'm told there weren't any media invites for this one, and that (in addition to the obvious marketing aspect) the goal was to provide a memorable and genuine experience for the golfers fortunate to be in attendance. Just a casual FYI for those who keep track of such things, the SLDR remains the current flagship driver in the TaylorMade line, and despite being on the market for 9 months now, pricing has held at $399 since launch. MyGolfSpy is only major golf site that refuses advertising from large golf companies. With your support we can keep it that way. Donate Today Follow @GolfSpyT Subscribe to the MyGolfSpy Newsletter Link to comment Share on other sites More sharing options...
jpcgolf Posted July 1, 2014 Share Posted July 1, 2014 I wish I was there. That sounds like a very nice, fun event. I notice that everyone was getting fitted for the sldr S, and isn't that head a little different from the SLDR. Doesn't it have a higher spinning head? I was just wondering why I did not see any of the 'original' SLDRs in that video. Driver: Taylormade 2017 M2 9.5 degree head played at 8 degrees. Fujikura speeder evolution tour spec x flex shaft tipped 1/4 inch. 3-Wood: 15 degree M2 tour. Fujikura pro 73 tour spec X flex shaft. Mizuno H5 2 iron. 4 iron: mizuno mp h4 4 iron dynamic gold s300 5-pw iron: mizuno mp 54 dynamic gold s300 52, 56, 60 wedges: cleveland 588 rotex cavity putter: 34 inch nike method 00 half circle mallet putter Link to comment Share on other sites More sharing options...
JohnBarry Posted July 1, 2014 Share Posted July 1, 2014 Very, very awesome, Taylor made making some strides in marketing I actually like? Not the "bad guys" of golf anymore? John Barry Bring the Funk, Back to Golf The Golfer's Trip Link to comment Share on other sites More sharing options...
gunmetal Posted July 4, 2014 Share Posted July 4, 2014 Love Sergio. Glad to see him in the doing a solid with the public. Link to comment Share on other sites More sharing options...
ANGRYGOLFHULK Posted July 4, 2014 Share Posted July 4, 2014 An amazing experience for those people I'm sure. Twitter @angrygolfhulk Instagram angrygolfhulkDriver-Callaway Razr Fit 9.5* Stiff3 Wood-Taylormade R9 15* StiffHybrids 3,4,5 Rocketballz RegIrons 6-Gap Rocketballz RegSW-Cobra Trusty Rusty 55*LW-Taylormade Rac Black 60*Putter-Odyssey Sabertooth 33"Back up irons-Taylormade Rac Muscleback Forged 5-GW Rifle Shafts 6.0 Link to comment Share on other sites More sharing options...
JohnBarry Posted July 7, 2014 Share Posted July 7, 2014 Never been a huge fan of Sergio and his mannerisms but he has seemed to make huge strides the last few years. John Barry Bring the Funk, Back to Golf The Golfer's Trip Link to comment Share on other sites More sharing options...
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