Golfspy_CG2 Posted October 17, 2018 Share Posted October 17, 2018 Got word this morning that it will not be exhibiting at the show in January. Taylormade typically had the largest presence at the show along with Callaway. The news came via letter from David Ables, CEO. To me it indicates we either a cost cutting move or that they don't have anything earth shaking in new product to come out. Typically other major companies follow TaylorMade in this regard. So it will be interesting to see what happens. It also opens up a huge amount of prime exhibiting area for Reed Expo to fill with 3 months to go. Will be interesting to here the discussion following this. Bridgestone Tour B JGR Driver and HF2 irons Pre Release Testing G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
MattF Posted October 17, 2018 Share Posted October 17, 2018 Maybe they're finally catching on that they're not the best thing since canned piss. In the bag: Driver: Darkspeed X 9° UST Mamiya LIN-Q M40X Blue 7F4 Fairway: Apex UW 19° & 21° Project X HZRDUS Smoke RDX Black 5.5 Irons: JPX 923 HMP 5-PW UST Mamiya Recoil 95 F4 Wedges: T-22 Denim Copper 48°, 52° & 56° UST Mamiya Recoil 95 F4 Putter Sycamore 005 Wide Blade Bag: Fairway 14 stand bag Balls: Chrome Tour Cart: CaddyLite ONE Ver. 8 God Bless America, God save the King, God defend New Zealand and thank Christ for Australia! Link to comment Share on other sites More sharing options...
GolfSpy_APH Posted October 17, 2018 Share Posted October 17, 2018 I've never been, but seems as though that is a pretty big deal. I would think they would want to be there in some form or fashion. I can remember seeing the pictures of their booth when they signed tiger. Looked like it took up half the room!Sent from my Pixel 2 XL using MyGolfSpy mobile app as of Nov 6, 2023 (Past WITB) Driver: Paradym TD w/ GD ADDI 6X Driver Shootout! Wood: F7 3 wood 14.5* w/ Motore F1 Shaft Irons: T Series - T200 5 Iron T150 6-9 Iron T100 PW/GW Wedge: Toura Golf - A Spec 53,37,61 degree Putter: Mezz Max! Balls: Vice Pro Plus Drip (Blue/Orange) Link to comment Share on other sites More sharing options...
cnosil Posted October 17, 2018 Share Posted October 17, 2018 I think the PGA show is a great place for a golf gear junkie to go exploring doesn’t provide the same opportunities that it once did for the manufacturers or vendors. Along with better ways to market new product and product releases happening all year the PGA show no longer is the single time of year to see everything. Driver: G400 Max 9* w/ KBS Tour Driven Fairway: XCG7 Beta 15* w/Fujikura Fuel Hybrids: 915H 21* w/KBS Tour Graphite Hybrid Prototype 915H 24* w/KBS Tour Graphite Hybrid Prototype Irons: TR20V 6-11 w/Vizard TR20-85 Graphite Wedge: 54/12D, 60/8M w/Accra iWedge 90 Graphite Putter: Sacks Parente MC 3 Stripe Backup Putters: Milled Collection RSX 2, mFGP2, Futura 5W, TM-180 Member: MGS Hitsquad since 2017 Link to comment Share on other sites More sharing options...
NiftyNiblick Posted October 17, 2018 Share Posted October 17, 2018 Not coordinating with the big trade shows makes more sense now than it might have been when PGA of America pros were the primary vendors of premium golf clubs. Everything changes. We each have personal opinions as to whether the changes are for the better or not. Link to comment Share on other sites More sharing options...
tony@CIC Posted October 17, 2018 Share Posted October 17, 2018 Sounds like someone did a cost benefit analysis of the show. Pick one of the two:: are your marketing dollars better spent on Pro's hats and $$ paid to the TV camera man as he zooms in on that titleist ball on the green or a big booth which is not accessible to most of the golfers in the US. Left Hand orientation SIM 2 D Max with Fujikura Air Speeder Shaft Cobra Radspeed 3W/RIptide Shaft 410 Hybrids 22*, 26* Cobra Speed Zone 6-GP/Recoil ESX 460 F3 Shafts SM7 54* Wedge Glide 3.0 60* Wedge O Works putter V3 NX9-HD - 4 Wheel EZGO TXT 48v cart - too many shoes to list and so many to buy And BAG Boy Golf Balls: Vice Pro Plus 2020 Official Tester Beginning Driver Speed - 78 2019 Official Tester 410 Driver 2018 Official Tester C300 Link to comment Share on other sites More sharing options...
JohnSmalls Posted October 17, 2018 Share Posted October 17, 2018 Seems like the tides are turning Gameday Vessel Sunday 2.0/ Ogio Silencer Dynapwr Carbon | Hzrdus Smoke Black Mavrik 3w | Evenflow Riptide FG Tour F5 Hybrid(20,23) | MCA Fubuki Staff Model CB 5-PW | DG 120 Vokey SM7 (50, 54, 58) | DG 120 Studio Stock 15 -ProV1x (left dash) Romans 10:9 Classic Bag Jones Collegiate Clemson Stand Bag Eye 2 Laminate 1973 Staff Dynapower 4-PW Anser DUO Link to comment Share on other sites More sharing options...
null Posted October 17, 2018 Share Posted October 17, 2018 The show has been slowly dying as floor space continues to become more expensive and companies continue holding their own events for launches. The PGA of america needs to adapt and change the format of the show to be more consumer and brand friendly Link to comment Share on other sites More sharing options...
RickyBobby_PR Posted October 17, 2018 Share Posted October 17, 2018 Interesting but with new ownership onewhat not surprising. I’m guessing they will still have a presence at demo day for the m5/6 line and new p series irons. Also guessing mgmt will host meetings/briefings with press and retailers during the week Driver: PXG 0811 X+ Proto w/UST Helium 5F4 Wood: TaylorMade M5 5W w/Accra TZ5 +1/2”, TaylorMade Sim 3W w/Aldila rogue white Hybrid: PXG Gen2 22* w/AD hybrid Irons: PXG Gen3 0311T w/Nippon modus 120 Wedges: TaylorMade MG2 50*, Tiger grind 56/60 Putter: Scotty Caemeron Super Rat1 Ball: Titleist Prov1 Link to comment Share on other sites More sharing options...
Golfspy_CG2 Posted October 17, 2018 Author Share Posted October 17, 2018 1 hour ago, jlukes said: The show has been slowly dying as floor space continues to become more expensive and companies continue holding their own events for launches. The PGA of america needs to adapt and change the format of the show to be more consumer and brand friendly This is probably the most likely of all scenario's along with I still think the PE Firm that bought them didn't see the benefit vs. the cost. Funny I just met with the local Rep from one of our OEM who had a VP of Sales along with him, and we were discussing this, and he said he really can see with all the accounts, like ours that were placing our Spring Orders this time of year--which we just did--what really is the rep going to do at the show other than to say, "hey good to see you again" but not have any need to take an order. it would seem to make much more sense for it to be right around this time of year of early November. Most companies have had their Sales Meetings and the reps have been introduced to the new product, so it would be natural timing. But the golf industry is slow to change sometimes. Oh and in a bit of ironic timing, I got the official email this morning from the PGA of America that registration for the show is now open...ha G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
Golfspy_CG2 Posted October 17, 2018 Author Share Posted October 17, 2018 1 minute ago, RickyBobby_PR said: Interesting but with new ownership onewhat not surprising. I’m guessing they will still have a presence at demo day for the m5/6 line and new p series irons. Also guessing mgmt will host meetings/briefings with press and retailers during the week Possibly, Mizuno had taken that approach in the past few years, didn't have any exhibit space or demo day presence. But had rented a small meeting room, to meet with key accounts throughout the week. As for Demo Day, I'm not sure if you can have Demo Day space if you don't rent floor space. Seems like I've heard that. And TM's demo day setup was always much bigger than most companies actual booth!! G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
Mr. 82 Posted October 17, 2018 Share Posted October 17, 2018 1 hour ago, jlukes said: The show has been slowly dying as floor space continues to become more expensive and companies continue holding their own events for launches. The PGA of america needs to adapt and change the format of the show to be more consumer and brand friendly Spot on. As always, follow the money. G400 Driver XR 4 Fairway 16.5° Fli-Hi Utility Iron - 21° G Series 5-9 irons SM7 46°, 50°, 54° & 58° Ghost Spider S putter Nexus Laser Rangefinder Garmin Approach S20 GPS Link to comment Share on other sites More sharing options...
chisag Posted October 17, 2018 Share Posted October 17, 2018 ... The amount of money TM spends at the show has to be mind boggling, easily millions. Their booths and demo day space were massive with individual attention given to any and everyone interested in TM. It will be a huge blow to the Show not having them there and no Demo Day presence will cause crowding at other booths. Sucks for everyone other than TM but it makes business sense. Driver: Qi10 10.5* ... AutoFlex Dream 7 SF405 Fairway: Qi10 5 wood ... Kai'li Blue 60R Hybrids: 430 Hybrid 22*... Diamana LTD 65r DHy #4 ... Steelfiber 780Hy Irons: '23 T200 5-Pw ... Steelfiber i95r Wedges: Vokey 50*/54*/58* ... Steelfiber i95r Putter: Sport-60 33" Ball: Maxfli/ Maxfli Tour/TP5x Link to comment Share on other sites More sharing options...
revkev Posted October 17, 2018 Share Posted October 17, 2018 I'm not in the know on this but I've certainly read enough that it seems that this says more about the show and it's changed significance than it does about Taylor Made. Taylor Made Stealth 2 10.5 Diamana S plus 60 Aldila R flex - 42.25 inches SMT 4 wood bassara R flex, four wood head, 3 wood shaft Ping G410 7, 9 wood Alta 65 R flex Srixon ZX5 MK II 5-GW - UST recoil Dart 65 R flex India 52,56 (60 pending) UST recoil 75's R flex Evon roll ER 5 32 inches It's our offseason so auditioning candidates - looking for that right mix of low spin long, more spin around the greens - TBD Link to comment Share on other sites More sharing options...
null Posted October 17, 2018 Share Posted October 17, 2018 1 hour ago, GolfSpy Rob said: This is probably the most likely of all scenario's along with I still think the PE Firm that bought them didn't see the benefit vs. the cost. Funny I just met with the local Rep from one of our OEM who had a VP of Sales along with him, and we were discussing this, and he said he really can see with all the accounts, like ours that were placing our Spring Orders this time of year--which we just did--what really is the rep going to do at the show other than to say, "hey good to see you again" but not have any need to take an order. it would seem to make much more sense for it to be right around this time of year of early November. Most companies have had their Sales Meetings and the reps have been introduced to the new product, so it would be natural timing. But the golf industry is slow to change sometimes. Oh and in a bit of ironic timing, I got the official email this morning from the PGA of America that registration for the show is now open...ha Bingo - the PGA show made sense when everyone was doing spring releases. However, now everything is scattered throughout the year so there are very few "new releases" at the show. This, along with the rise in social media and blog coverage of equipment releases, has made the PGA Show, in its current form, damn near obsolete Link to comment Share on other sites More sharing options...
russtopherb Posted October 17, 2018 Share Posted October 17, 2018 Bingo - the PGA show made sense when everyone was doing spring releases. However, now everything is scattered throughout the year so there are very few "new releases" at the show. This, along with the rise in social media and blog coverage of equipment releases, has made the PGA Show, in its current form, damn near obsoleteThis times 100. There’s no sense in being at a show when your product has already been launched, or everyone knows about it. You’re not going to generate appreciable revenue in that instance. Sent from my iPhone using MyGolfSpy In my carry bag: ST-X 10.5* Kai'li Blue R Flex ST-Z 15* Kai/li Blue R Flex ST-Z 4h Linq Blue R Flex Launcher 5h Launcher CBX 6i-PW CBX 54* & 58* Huntington Beach #10 e12 Contact CURRENTLY TESTING - Mizuno Long Game Link to comment Share on other sites More sharing options...
Golfspy_CG2 Posted October 17, 2018 Author Share Posted October 17, 2018 Also apparently not exhibiting this year, at least as of today so it's not totally official, Cobra/Puma and Bridgestone--But they (Bridgestone)didn't exhibit the past two years. Confirmed among club companies are: Callaway Titleist PING Cleveland/Srixon Tour Edge Evenroll G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
chisag Posted October 17, 2018 Share Posted October 17, 2018 ... Rob, Cobra/Puma did exhibit at the show the last 2 years and Cobra in a big way both at Demo Day and on the Show floor. I used to be able to talk to the engineers at Cobra but last year I had to make an appointment and that got pushed a few times because they were very busy. Driver: Qi10 10.5* ... AutoFlex Dream 7 SF405 Fairway: Qi10 5 wood ... Kai'li Blue 60R Hybrids: 430 Hybrid 22*... Diamana LTD 65r DHy #4 ... Steelfiber 780Hy Irons: '23 T200 5-Pw ... Steelfiber i95r Wedges: Vokey 50*/54*/58* ... Steelfiber i95r Putter: Sport-60 33" Ball: Maxfli/ Maxfli Tour/TP5x Link to comment Share on other sites More sharing options...
PMookie Posted October 17, 2018 Share Posted October 17, 2018 But Tony has said he was hearing great things about M6..... I guess they’re not launching it around the show...????Sent from my iPhone using Tapatalk Pro Driver: Ping G430 Max 9*, Ping Tour 70X Fairway: Ping G425 15*, Ping Tour 70X Hybrid: Ping G425 22*, Ping Tour 80X Irons: Ping i230 4-GW, TT DG X100 Wedges: SMS 50D/54V/58DModus 130 stiff, +1” Putter: EAS 1.0 Ball: Titleist 2023 AVX Link to comment Share on other sites More sharing options...
null Posted October 17, 2018 Share Posted October 17, 2018 But Tony has said he was hearing great things about M6..... I guess they’re not launching it around the show...????Sent from my iPhone using Tapatalk ProTMaG has launched the M series in November the last few years Link to comment Share on other sites More sharing options...
JAGolfore Posted October 17, 2018 Share Posted October 17, 2018 To me this is a big deal. They have a large PGA Club pro staff that attended this type of event. I would think they could scale back the booth but maybe they have different plans. It’s not a good sign for golf. And they have Tiger. Sent from my iPhone using MyGolfSpy Driver: Callaway Rogue 9* FW: Sub 70 Pro 4 wood Hybrid: Sub 70 949 Hybrid 19* Irons: Sub 70 659 CB 4 - 6 Black 639 MB 7 - PW Wedges: Sub 70 JB - 50* 54* & 60* Putter: Odyssey White Hot #2 Ball: Titleist Pro-V1x Handicap index: +3.9 Instagram: joshandersongolf Twitter: @jacustomgolf Link to comment Share on other sites More sharing options...
Golfspy_CG2 Posted October 17, 2018 Author Share Posted October 17, 2018 ... Rob, Cobra/Puma and Bridgestone did exhibit at the show the last 2 years and Cobra in a big way both at Demo Day and on the Show floor. I used to be able to talk to the engineers at Cobra but last year I had to make an appointment and that got pushed a few times because they were very busy. Chi. Yes indeed. Cobra/puma was there last year. I got to spend a good about of time with Jose talking about the F8 line. I was saying as of today they are not registered for 2019. Bridgestone did not exhibit the past two years. It's last year was 2016. I know that for certain as I have a good friend there. Bridgestone Tour B JGR Driver and HF2 irons Pre Release Testing G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
chisag Posted October 17, 2018 Share Posted October 17, 2018 2 minutes ago, jacustomgolf said: To me this is a big deal. They have a large PGA Club pro staff that attended this type of event. I would think they could scale back the booth but maybe they have different plans. It’s not a good sign for golf. And they have Tiger. ... We are just guessing of course but you know how massive TM's demo day and showroom exhibit space was in years past. If they scaled that in half, it would still be a very viable presence but people would be wondering what happened to TM and why are they only half the size? Lose-lose for TM. I do think the PGA Show was still useful worldwide but for the US it has changed radically. When I first started going to the show, taking pictures and reporting on new yet to be seen equipment was exciting for me and those viewing what was introduced at the show. In the last several years I can't, off the top of my head remember anything released we had not seen in the fall. I have a feeling the show itself is on borrowed time. Driver: Qi10 10.5* ... AutoFlex Dream 7 SF405 Fairway: Qi10 5 wood ... Kai'li Blue 60R Hybrids: 430 Hybrid 22*... Diamana LTD 65r DHy #4 ... Steelfiber 780Hy Irons: '23 T200 5-Pw ... Steelfiber i95r Wedges: Vokey 50*/54*/58* ... Steelfiber i95r Putter: Sport-60 33" Ball: Maxfli/ Maxfli Tour/TP5x Link to comment Share on other sites More sharing options...
Golfspy_CG2 Posted October 17, 2018 Author Share Posted October 17, 2018 But Tony has said he was hearing great things about M6..... I guess they’re not launching it around the show...????Sent from my iPhone using Tapatalk ProOr have other launch plans in effect. Might be more cost effective to bring the top accoounts into Carlsbad for a big launch event. That way they have 100% of their attention. And depending on the event can develop more loyalty out of them or at least increased. Bridgestone Tour B JGR Driver and HF2 irons Pre Release Testing G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
chisag Posted October 17, 2018 Share Posted October 17, 2018 ... Rob, 15 years is too many shows to remember everyone. I could have sworn I hit Bridgestone clubs on Demo Day last year or at least thought I remembered seeing their ball testing set up. I was wrong and obviously remembered them from previous years. Driver: Qi10 10.5* ... AutoFlex Dream 7 SF405 Fairway: Qi10 5 wood ... Kai'li Blue 60R Hybrids: 430 Hybrid 22*... Diamana LTD 65r DHy #4 ... Steelfiber 780Hy Irons: '23 T200 5-Pw ... Steelfiber i95r Wedges: Vokey 50*/54*/58* ... Steelfiber i95r Putter: Sport-60 33" Ball: Maxfli/ Maxfli Tour/TP5x Link to comment Share on other sites More sharing options...
Golfspy_CG2 Posted October 17, 2018 Author Share Posted October 17, 2018 ... Rob, 15 years is too many shows to remember everyone. I could have sworn I hit Bridgestone clubs on Demo Day last year or at least thought I remembered seeing their ball testing set up. I was wrong and obviously remembered them from previous years. No worries and they do all blend together. I know I was dissapoited they weren't there, as I missed out on whst would have been a very nice dinner. I didn't see the ball testing last year. I must have missed that. It's funny you mention how busy everyone is. One of the people I didn't have an advance appointment with was Tomo from TM and everytime I went to the booth he had a crowd of 5 or 6 people around him. You being up a good point on how crowded the other booths at demo day will be due to the TM absence Bridgestone Tour B JGR Driver and HF2 irons Pre Release Testing G430 Max 10K TSiR1 15.0 Aldlia Ascent 60g TSR2 18.0 PX Aldila Ascent 6og TSi1 20 Aldila Ascent Shafts R T350 5-GW SteelFiber I80 SM10 48F/54M and58K S159 48S/52S/56W/60B Select 5.5 Flowback 35" ProV1 Play number 12 Link to comment Share on other sites More sharing options...
Har in the Hat Posted October 18, 2018 Share Posted October 18, 2018 This isn't the only industry that this is happening to. The watch industry has a yearly show called Baselworld and it also has declined due to manufacturers pulling out. In simple terms, the economy as it is and slow sales could no longer justify the massive expense (floor space fees, the salaries, the lavish catering, gifts, displays) that goes along with setting up at these events- for the sole purpose of introducing new products when online presence and social media is now proving to be the new standard and is more cost effective. Watch manufacturers being very stodgy in their ways have opened up to the new online way of life and now you are seeing premium brands being offered for sale on their websites instead of strictly at high end "boutique shops". What's in my Mizuno BR-D2 bag OFFICIAL TESTER FOR THE PING i500 CLUBS. Currently playing Ping i500 w/ Alta CB graphite shafts MP 25 - fitted w/ Project X shafts - stiff 60 / 56 52 910 D2 driver - 9.5 degree -fitted13 F 3 wood 13.5 deg CPR 3 hybrid Method mallet Dexterity: I shoot left-handed so no one can ask me "Hey, can I try that club?" Twitter @GolfingHat Instagram @Mizunostixgolfnut Link to comment Share on other sites More sharing options...
fixyurdivot Posted October 18, 2018 Share Posted October 18, 2018 56 minutes ago, Har in the Hat said: This isn't the only industry that this is happening to. The watch industry has a yearly show called Baselworld and it also has declined due to manufacturers pulling out. In simple terms, the economy as it is and slow sales could no longer justify the massive expense (floor space fees, the salaries, the lavish catering, gifts, displays) that goes along with setting up at these events- for the sole purpose of introducing new products when online presence and social media is now proving to be the new standard and is more cost effective. Watch manufacturers being very stodgy in their ways have opened up to the new online way of life and now you are seeing premium brands being offered for sale on their websites instead of strictly at high end "boutique shops". I was thinking along the same lines. I noted several of the long time, big name aerospace suppliers opt not to attend both spring and fall shows. I knew one of their Sales & Marketing Directors for a good many years and when asked, she said that it is simply no longer made good business sense - citing both much higher trade show costs and other, more effective, lower cost marketing avenues. Trade shows like retail malls will likely go by way of the floppy disk. G410 Plus, 9 Degree Driver G400 SFT, 16 Degree 3w G400 SFT, 19 Degree 5w ZX5 Irons 4-AW Glide 2.0 56 Degree SW (removed from double secret probation ) ER5v Putter (Official Review) AI-One Milled Seven T CH (Official Review) Link to comment Share on other sites More sharing options...
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